Poutvaara, Panu; Siemers, Lars-H. R. - In: Journal of Health Economics 27 (2008) 6, pp. 1503-1515
We study the social interaction of non-smokers and smokers as a sequential game, incorporating insights from social psychology and experimental economics into an economic model. Social norms affect human behavior such that non-smokers do not ask smokers in their midst to stop smoking, even...