It is the objective of this paper to provide a methodological framework for the analysis of regional marketing programs which include regional-origin labeling as well as quality assurance and control. Such programs are increasingly introduced in Europe and other parts of the world as a means...

In diesem Beitrag werden ökonomische Wirkungen einer staatlichen Förderung der Regionalvermarktung von Lebensmitteln untersucht. Zwei Arten von staatlichen Instrumenten werden dabei unterschieden. Zunächst wird eine zentral-regionale und/oder eine regionale Gemeinschaftswerbung für ein...

This paper quantifies the impact of consumer’s diet-health behaviours on an important health outcome. We use data from the 2007-2008 U.S. NHANES to estimate the impact of dietary supplement intake on respondent’s BMI outcomes, controlling for diet quality using Healthy Eating Index scores....