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On the Trait Antecedents and Outcomes of Service Worker Job Resourcefulness: A Hierarchical Model Approach

Licata, Jane W.; Mowen, John C.; Harris, Eric G.; … - In: Journal of the Academy of Marketing Science 31 (2003) 3, pp. 256-271

Persistent link: https://www.econbiz.de/10006151050

RESEARCH NOTES AND COMMUNICATIONS - The Customer Orientation of Service Workers: Personality Trait Effects on Self- and Supervisor Performance Ratings

Brown, Tom J.; Mowen, John C.; Donavan, D.Todd; Licata, … - In: Journal of marketing research : JMR 39 (2002) 1, pp. 110-119

Persistent link: https://www.econbiz.de/10006655462

Exploring the role of productivity propensity in frontline employee performance : its relationship with customer orientation and important outcomes

Harris, Eric G.; Brown, Tom; Mowen, John C.; Artis, Andrew - In: Psychology & marketing 31 (2014) 3, pp. 171-183

Persistent link: https://www.econbiz.de/10010341746

Role stressors, service worker job resourcefulness, and job outcomes: An empirical analysis

Harris, Eric G.; Artis, Andrew B.; Walters, Jack H.; … - In: Journal of Business Research 59 (2006) 4, pp. 407-415

Persistent link: https://www.econbiz.de/10005466198

Role stressors, service worker job resourcefulness, and job outcomes: An empirical analysis

Harris, Eric G.; Artis, Andrew B.; Walters, Jack H.; … - In: Journal of business research : JBR 59 (2006) 4, pp. 407-415

Persistent link: https://www.econbiz.de/10006713302

The Influence of Cardinal-, Central-, and Surface-Level Personality Traits on Consumers' Bargaining and Complaint Intentions

Harris, Eric G.; Mowen, John C. - In: Psychology & marketing 18 (2001) 11, pp. 1155-1186

Persistent link: https://www.econbiz.de/10006976897

Personality traits and fear response to print advertisements: Theory and an empirical study

Mowen, John C.; Harris, Eric G.; Bone, Sterling A. - In: Psychology & marketing 21 (2004) 11, pp. 927-944

Persistent link: https://www.econbiz.de/10006962122

The MDPS method of message theme development: a new tool for managers

Mowen, John C.; Harris, Eric G. - In: Journal of Consumer Marketing 20 (2003) 5, pp. 428-445

Proposes and tests a new approach for developing message themes and segmenting markets, termed the message development through personality segmentation – MDPS. This new tool, based on Mowen’s 3M model of motivation and personality, is used to identify a network of key personality traits that...

Persistent link: https://www.econbiz.de/10014848343

Internal Benefits of Service-Worker Customer Orientation: Job Satisfaction, Commitment, and Organizational Citizenship Behaviors

Donavan, D.Todd; Brown, Tom J.; Mowen, John C. - In: Journal of marketing 68 (2004) 1, pp. 128-146

Persistent link: https://www.econbiz.de/10005929503

Leadership propensity and sales performance among sales personnel and managers in a speciality retail store setting

Flaherty, Karen E.; Mowen, John C.; Brown, Tom; … - In: The journal of personal selling & sales management : JPSSM 29 (2009) 1, pp. 43-59

Persistent link: https://www.econbiz.de/10003946033