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Facing up to below‐the‐line
Morris, Michael; Christopher, Martin; Cowell, Don - In: Management Decision 4 (1970) 4, pp. 45-50
The Nineteen Sixties witnessed a silent yet dramatic revolution, almost unheralded whilst in progress and only chronicled when it had passed its climax. This revolution was the growth of a form of promotional expenditure which came to be known as ‘below‐the‐line’. It was...
Persistent link: https://www.econbiz.de/10014934200
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The politics of nationalization : Guyana vs. Alcan
Morris, Michael; Lavipour, Farid G.; Sauvant, Karl P. - In: Controlling multinational enterprises : problems, …, (pp. 111-143). 1976
Persistent link: https://www.econbiz.de/10002542954
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The first-time manager : the first steps to a brilliant management career
Morris, M. J. - 2001 - Rev. 2. ed.
Persistent link: https://www.econbiz.de/10004719767
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Starting a successful business
Morris, M. J. - 2002 - 4. ed., reprint
Persistent link: https://www.econbiz.de/10004662060
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The first-time manager : the first steps to a brilliant management career
Morris, M. J. - 2005 - 3. ed.
Persistent link: https://www.econbiz.de/10004827926
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A practical guide to entrepreneurship : how to turn an idea into a profitable business
Morris, Michael J. - 2012
Persistent link: https://www.econbiz.de/10009662089