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Iyer, Ganesh
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78
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52
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30
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16
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11
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10
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10
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10
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9
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9
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9
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7
Evgeniou, Theodoros
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Gallino, Santiago
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Guo, Liang
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7
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Boztuğ, Yasemin
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Ho, Teck-Hua
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Knox, George
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Lattin, James M.
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Lee, Hau Leung
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Richard, Emile
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Seetharaman, P. B.
4
Singh, Shubhranshu
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Tang, Christopher S.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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International Journal of Industrial Organization
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Iyer G, Singh S (2018) Voluntary product safety certification. Management Sci. 64(2):695–714
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ECONIS (ZBW)
122
OLC EcoSci
60
RePEc
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EconStor
7
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The targeting of advertising
Iyer, Ganesh
(
contributor
);
Soberman, David A.
(
contributor
)
-
2004
-
rev
Persistent link: https://www.econbiz.de/10002677213
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212
Job satisfaction, job performance and effort : a re-examination
Christen, Markus
(
contributor
);
Iyer, Ganesh
(
contributor
); …
-
2005
-
rev
Persistent link: https://www.econbiz.de/10002848639
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213
Job design in the retail grocery business : an empirical analysis
Christen, Markus
(
contributor
);
Iyer, Ganesh
(
contributor
); …
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632194
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214
Selling service innovations in differentiated markets
Iyer, Ganesh
(
contributor
);
Soberman, David A.
(
contributor
)
-
2002
-
[Elektronische Ressource], rev. version of 99/77/MKT
Persistent link: https://www.econbiz.de/10001651128
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215
Voluntary product safety certification
Iyer, Ganesh
;
Singh, Shubhranshu
- In:
Management science : journal of the Institute for …
64
(
2018
)
2
,
pp. 695-714
Persistent link: https://www.econbiz.de/10011823120
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216
Social responsibility and product innovation
Iyer, Ganesh
;
Soberman, David A.
- In:
Marketing science
35
(
2016
)
5
,
pp. 727-742
Persistent link: https://www.econbiz.de/10011584709
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217
Competing for attention in social communication markets
Iyer, Ganesh
;
Katona, Zsolt
- In:
Management science : journal of the Institute for …
62
(
2016
)
8
,
pp. 2304-2320
Persistent link: https://www.econbiz.de/10011539518
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218
Multimarket value creation and competition
Fu, Qiang
;
Iyer, Ganesh
- In:
Marketing science
38
(
2019
)
1
,
pp. 129-149
Persistent link: https://www.econbiz.de/10011999561
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219
Editorial: New editorial structure for Marketing Science
Desai, Preyas S.
;
Feinberg, Fred M.
;
Iyer, Ganesh
; …
- In:
Marketing science
33
(
2014
)
2
,
pp. 163-164
Persistent link: https://www.econbiz.de/10010358798
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220
Editorial: Report of the Marketing Science editorial review committee
Fader, Peter
;
Bronnenberg, Bart J.
;
Iyer, Ganesh
; …
- In:
Marketing science
33
(
2014
)
2
,
pp. 159-162
Persistent link: https://www.econbiz.de/10010358799
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