The effective management of technology as a source of competitive advantage is of vital importance for many organisations. It is necessary to understand, communicate and integrate technology strategy with marketing, financial, operations and human resource strategies. This is of particular...

The make‐or‐buy question represents a fundamental dilemma faced by many companies. Companies have finite resources and cannot always afford to have all manufacturing technologies in‐house. This has resulted in an increasing awareness of the importance of make‐or‐buy decisions. This...

Chapter 1 Roadmapping for Strategic Alignment, Integration and Synchronization -- Chapter 2 Technological Roadmaps as an Instrument for Operationalizing Innovation Strategies of Large Corporations -- Chapter 3 Technology Roadmapping: KPI Management Process -- Chapter 4 Value-oriented roadmapping...