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How relational embeddedness affects retail buyers' new product selection : Report No. 05-116
Kaufman, Peter; Jayachandran, Satish; Rose, Randall L. - In: MSI reports : working paper series (2005) 3, pp. 141-162
Persistent link: https://www.econbiz.de/10009893439
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How relational embeddedness affects retail buyers' new product selection : Report No. 05-116
Kaufman, Peter; Jayachandran, Satish; Rose, Randall L. - In: MSI reports : working paper series (2005) 3, pp. 141-162
Persistent link: https://www.econbiz.de/10003201801
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Customer Response Capability in a Sense-and-Respond Era: The Role of Customer Knowledge Process
Jayachandran, Satish; Hewett, Kelly; Kaufman, Peter - In: Journal of the Academy of Marketing Science 32 (2004) 3, pp. 219-233
Persistent link: https://www.econbiz.de/10006150596
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The Role of Relational Information Processes and Technology Use in Customer Relationship Management
Jayachandran, Satish; Sharma, Subhash; Kaufman, Peter; … - In: Journal of marketing 69 (2005) 4, pp. 177-192
Persistent link: https://www.econbiz.de/10005920855
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Brand licensing : what drives royalty rates?
Jayachandran, Satish; Kaufman, Peter; Kumar, V.; … - In: Journal of marketing 77 (2013) 5, pp. 108-122
Persistent link: https://www.econbiz.de/10009793049
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SPECIAL ISSUE ON THE PAST, PRESENT, AND FUTURE OF THE MARKETING DISCIPLINE - Marketing Strategy: An Assessment of the State of the Field and Outlook
Varadarajan, P.Rajan; Jayachandran, Satish - In: Journal of the Academy of Marketing Science 27 (1999) 2, pp. 120-143
Persistent link: https://www.econbiz.de/10006152900
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Market Orientation: A Meta-Analytic Review and Assessment of its Antecedents and Impact on Performance
Kirca, Ahmet H.; Jayachandran, Satish; Bearden, William O. - In: Journal of marketing 69 (2005) 2, pp. 24-41
Persistent link: https://www.econbiz.de/10005922644
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Strategic Interdependence in Organizations: Deconglomeration and Marketing Strategy
Varadarajan, P.Rajan; Jayachandran, Satish; White, J.Chris - In: Journal of marketing 65 (2001) 1, pp. 15-28
Persistent link: https://www.econbiz.de/10005952854
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The Theory of Multimarket Competition: A Synthesis and Implications for Marketing Strategy
Jayachandran, Satish; Gimeno, Javier; Varadarafan, P.Rajan - In: Journal of marketing 63 (1999) 3, pp. 49-66
Persistent link: https://www.econbiz.de/10005966970
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Product and environmental social performance: Varying effect on firm performance
Jayachandran, Satish; Kalaignanam, Kartik; Eilert, Meike - In: Strategic management journal 34 (2013) 10, pp. 1255-1264
Persistent link: https://www.econbiz.de/10010165861