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The reliance on donations to build inventory distinguishes nonprofits from traditional retailers. This reliance on consumer donations means these organization face an inherently more volatile supply chain than retailers who source inventory from manufacturers. The authors propose that consumer...
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This research shows that consumers who willfully ignore ethical product attributes denigrate other, more ethical consumers who seek out and use this information in making purchase decisions. Across three studies, willfully ignorant consumers negatively judge ethical others they have never met...
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Manufacturers are increasingly producing and promoting sustainable products (i.e., products that have a positive social and/or environmental impact). However, relatively little is known about how product sustainability impacts consumers' preferences. We propose that sustainability may not always...
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