Narrow search
Showing 41 - 50 of 177
Cover Image
Toward a Better Understanding of Volunteering for Nonprofit Organizations: Explaining Volunteers' Pro-Social Attitudes
Briggs, Elten; Peterson, Mark; Gregory, Gary - In: Journal of macromarketing : examining the interactions … 30 (2010) 1, pp. 61-77
Persistent link: https://www.econbiz.de/10008388413
Cover Image
Identification Effects on Advertising Response: The Moderating Role of Involvement
Torres, Ivonne; Briggs, Elten - In: Journal of advertising : official publication of the … 36 (2007) 3, pp. 97-108
Persistent link: https://www.econbiz.de/10008125244
Cover Image
Toward a better understanding of volunteering for nonprofit organizations : explaining volunteers' pro-social attitudes
Briggs, Elten; Peterson, Mark; Gregory, Gary - In: Journal of macromarketing : examining the interactions … 30 (2010) 1, pp. 61-76
Persistent link: https://www.econbiz.de/10003955673
Cover Image
Shared ethnicity effects on service encounters : a study across three US subcultures
Montoya, Detra Y.; Briggs, Elten - In: Journal of business research : JBR 66 (2013) 3, pp. 314-320
Persistent link: https://www.econbiz.de/10009720304
Cover Image
The influences of ethical climate and organization identity comparisons on salespeople and their job performance
Briggs, Elten; Jaramillo, Fernando; Weeks, William A. - In: The journal of personal selling & sales management : JPSSM 32 (2012) 4, pp. 421-436
Persistent link: https://www.econbiz.de/10009680331
Cover Image
Perceived barriers to career advancement and organizational commitment in sales
Briggs, Elten; Jaramillo, Fernando; Weeks, William A. - In: Journal of business research : JBR 65 (2012) 7, pp. 937-943
Persistent link: https://www.econbiz.de/10009562232
Cover Image
How do differing community engagement strategies affect consumer responses to a retailer?
Briggs, Elten; Yang, Zhiyong; Harmon-Kizer, Tracy R.; … - In: Journal of marketing theory and practice 24 (2016) 1, pp. 109-127
Persistent link: https://www.econbiz.de/10011450462
Cover Image
Explicating customer orientation's influence on frontline employee satisfaction
Briggs, Elten; Jaramillo, Fernando; Noboa, Fabrizio - In: The service industries journal 35 (2015) 3, pp. 133-151
Persistent link: https://www.econbiz.de/10011296301
Cover Image
Engagement with social media content : a qualitative exploration
Syrdal, Holly A.; Briggs, Elten - In: Journal of marketing theory and practice 26 (2018) 1/2, pp. 4-22
Persistent link: https://www.econbiz.de/10011884468
Cover Image
Slogan recall effects on marketplace behaviors : the roles of external search and brand assessment
Briggs, Elten; Janakiraman, Narayan - In: Journal of business research : JBR 80 (2017), pp. 98-105
Persistent link: https://www.econbiz.de/10011771448