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Consumer mindfulness and marketing implications

Ndubisi, Nelson Oly - In: Psychology & marketing 31 (2014) 4, pp. 237-250

Persistent link: https://www.econbiz.de/10010347727

Relationship quality : upshot of mindfulness-based marketing strategy in small organisations

Ndubisi, Nelson Oly - In: International journal of quality & reliability management 29 (2012) 6, pp. 626-641

Persistent link: https://www.econbiz.de/10009620499

Mindfulness, quality and reliability in small and large firms : guest editorial

Ndubisi, Nelson Oly - In: International journal of quality & reliability management 29 (2012) 6, pp. 600-606

Persistent link: https://www.econbiz.de/10009620501

Role of gender in conflict handling in the context of outsourcing service marketing

Ndubisi, Nelson Oly - In: Psychology & marketing 30 (2013) 1, pp. 26-35

Persistent link: https://www.econbiz.de/10009716247

Entrepreneurship and service innovation

Ndubisi, Nelson Oly - In: The journal of business & industrial marketing 29 (2014) 6, pp. 449-453

Persistent link: https://www.econbiz.de/10010413245

Conflict handling, trust and commitment in outsourcing relationship : a Chinese and Indian study

Ndubisi, Nelson Oly - In: Industrial marketing management : the international … 40 (2011) 1, pp. 109-117

Persistent link: https://www.econbiz.de/10008907884

SME development in Malaysia : domestic and global challenges

Saleh, Ali Salman; Ndubisi, Nelson Oly - In: Small and medium sized enterprises in East Asia : …, (pp. 272-297). 2008

Persistent link: https://www.econbiz.de/10003675881

Small and medium manufacturing enterprises and Asia's sustainable economic development

Ndubisi, Nelson Oly; Zhai, Xin; Lai, Kee-hung - In: International journal of production economics 233 (2021), pp. 1-5

Persistent link: https://www.econbiz.de/10012495616

Customer Reactions to Conflict Management: A Review and Empirical Evidence from Two Service Industries

Ndubisi, Nelson Oly; Malhotra, Naresh K.; Miller, Gina L. - In: Review of marketing research, (pp. 63-96). 2013

Purpose – This study draws on conflict management literature to examine service recovery by service organizations and its effect on the important marketing outcomes of customer perceptions of service quality (satisfaction, trust, attribution/praise, and value) which influences customer...

Persistent link: https://www.econbiz.de/10015370294

Commentary on "The essence of business marketing theory, research and tactics : contributions by the Journal of Business-to-Business Marketing," by Lichtenthal, Mummalaneni, and Wilson ; a paradigm shift and prospection through expanded roles of buyers and sellers

Malhotra, Naresh K.; Uslay, Can; Ndubisi, Nelson Oly - In: Journal of business-to-business marketing 15 (2008) 2, pp. 204-217

Persistent link: https://www.econbiz.de/10003814692