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Consumer behaviour
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Hill, Ronald Paul
170
Martin, Kelly D.
71
Johnson, Jean L.
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Cullen, John B.
13
Watkins, Alison
12
Hill, Ronald
10
Paul Hill, Ronald
10
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Gaines, Jeannie
9
Dhanda, Kanwalroop Kathy
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Hill, Ronald D.
7
Rapp, Justine
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Rapp, Justine M.
7
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6
Kees, Jeremy
6
Saini, Amit
6
Stephens, Debra Lynn
6
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5
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Shank, Todd
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4
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HILL, RONALD PAUL
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3
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
28
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17
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Journal of public policy & marketing
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Macromarketing - a global focus ; Vol. 2
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ECONIS (ZBW)
153
OLC EcoSci
77
RePEc
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5
USB Cologne (EcoSocSci)
3
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1
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1
Transnational business and their mandate to serve consumers
Hill, Ronald Paul
;
Martin, Kelly D.
-
2013
Persistent link: https://www.econbiz.de/10009792202
Saved in:
2
Life satisfaction, self-determination, and consumption adequacy at the bottom of the pyramid
Martin, Kelly D.
;
Hill, Ronald Paul
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 78-91
Persistent link: https://www.econbiz.de/10009777156
Saved in:
3
Broadening the paradigm of marketing as exchange : a public policy and marketing perspective
Hill, Ronald Paul
;
Martin, Kelly D.
- In:
Journal of public policy & marketing : JPP & M ; an …
33
(
2014
)
1
,
pp. 17-33
Persistent link: https://www.econbiz.de/10010373768
Saved in:
4
Life satisfaction, self-determination, and consumption adequacy at the bottom of the pyramid
Martin, Kelly D.
;
Hill, Ronald Paul
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
6
,
pp. 1155-1168
Persistent link: https://www.econbiz.de/10009540239
Saved in:
5
A tale of two marketplaces : consumption restriction, social comparison, and life satisfaction
Hill, Ronald Paul
;
Martin, Kelly D.
;
Chaplin, Lan Nguyen
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 731-744
Persistent link: https://www.econbiz.de/10009579975
Saved in:
6
A global perspective for responsibly serving customers
Hill, Ronald Paul
;
Martin, Kelly D.
- In:
Handbook of research on marketing and corporate social …
,
(pp. 333-354)
.
2016
Persistent link: https://www.econbiz.de/10011438532
Saved in:
7
Saving and well-being at the base of the pyramid : implications for transformative financial services delivery
Martin, Kelly D.
;
Hill, Ronald Paul
- In:
Journal of service research : JSR
18
(
2015
)
3
,
pp. 405-421
Persistent link: https://www.econbiz.de/10011336496
Saved in:
8
Beyond income : dynamic consumer financial vulnerability
Salisbury, Linda Court
;
Nenkov, Gergana Y.
;
Blanchard, …
- In:
Journal of marketing
87
(
2023
)
5
,
pp. 657-678
Persistent link: https://www.econbiz.de/10014325395
Saved in:
9
Consumer vulnerability with a focus on homelessness
Hill, Ronald Paul
- In:
Journal of public policy & marketing
42
(
2023
)
4
,
pp. 356-357
Persistent link: https://www.econbiz.de/10014381439
Saved in:
10
Stalking the poverty consumer : a retrospective examination of modern ethical dilemmas
Hill, Ronald Paul
-
2007
Persistent link: https://www.econbiz.de/10003925216
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