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Development of a scale measuring destination image

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Identifying critical factors in sport consumption decision making of millennial sport fans : mixed-methods approach

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Marketing analysis in sport business : global perspectives

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Sport marketing analyses : an introduction / Kevin K. Byon, Brian H. Yim and James J. Zhang -- Application of structural equation model in sport marketing analyses / Kevin K. Byon, Brian H. Yim, Junying An and James J. Zhang -- Disruptive technologies on sport event marketing : new centrality of...

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Sport marketing analyses : an introduction

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Case law analysis regarding high school and collegiate liability for hazing

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Comparison of volunteer motivations in different youth sport organizations

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Modification of the volunteer functions inventory for application in youth sport

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An examination of AED implementation and related risk management practices in high school athletic departments

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