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Factors affecting smartphone brand switching behavior in Kathmandu valley

Kumari, Radha; Sah, Laxmi Kumar - In: Nepalese journal of economics : a publication of … 6 (2022) 3, pp. 82-95

Persistent link: https://www.econbiz.de/10013449196

Do LTE service customers have different customer loyalty determinants?

Jung, Wonsuk; Kwon, Young-Sun - 2014

This study explores the determinants of customer loyalty in the Korean mobile telecommunications market with the emphasis on customer satisfaction and switching costs as major predictors of customer loyalty. South Korea has now become one of the world’s most leading mobile service markets with...

Persistent link: https://www.econbiz.de/10010395712

Inertia in services : causes and consequences for switching

Gray, David; D'Alessandro, Steven; Johnson, Lester W.; … - In: The journal of services marketing 31 (2017) 6, pp. 485-498

Persistent link: https://www.econbiz.de/10011801570

The impact of switching costs upon the service quality-perceived value-customer satisfaction-service loyalty chain : a study in the context of cellular services in India

Edward, Manoj; George, Babu P.; Sarkar, Sudipta Kiran - In: Services marketing quarterly 31 (2010) 2, pp. 151-173

Persistent link: https://www.econbiz.de/10003960083

Do reductions in switching barriers in the US mobile service industry affect contract and no-contract customers differently?

Tesfom, Goitom; Birch, Nancy J.; Culver, Jeffrey N. - In: International journal of technology marketing : IJTMkt 14 (2020) 1, pp. 22-46

Persistent link: https://www.econbiz.de/10012179157

Will they pitch or will they switch? : Comparing Chinese and American consumers

Krishen, Anjala S.; Hu, Han-Fen - In: Psychology & marketing 35 (2018) 3, pp. 210-219

Persistent link: https://www.econbiz.de/10011970157

A fresh look at the role of switching cost in influencing customer loyalty : empirical investigation using structural equation modelling analysis

Ram, Jiwat; Wu, Ming-Lu - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 616-633

Persistent link: https://www.econbiz.de/10011622557

Service failure and negative Word-of-Mouth in Chinese retail banking : a moderated-mediation approach

Zhao, Cong; Noman, Abu Hanifa Md.; Abedin, Mohammad Zoynul - In: International journal of bank marketing 43 (2025) 1, pp. 82-105

Persistent link: https://www.econbiz.de/10015202508

Effects of inertia and switching costs on customer retention : a study of budget hotels in China

Li, Zhiyong; Long, Mang; Huang, Songshan; Duan, Zhaohan; … - In: International journal of contemporary hospitality management 35 (2023) 3, pp. 1030-1050

Persistent link: https://www.econbiz.de/10013546110

Does brand personality and perceived product quality play a major role in mobile phone consumers' switching behaviour?

Nikhashemi, S. R.; Naser Valaei; Arun Kumar Tarofder - In: Global business review 18 (2017) 3, pp. 108-127

Persistent link: https://www.econbiz.de/10011745486