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A strategic framework for integrating marketing and supply chain strategies

Jüttner, Uta; Christopher, Martin; Godsell, Janet - In: The international journal of logistics management 21 (2010) 1, pp. 104-126

Persistent link: https://www.econbiz.de/10003996730

Integrating marketing and supplier network management

Jüttner, Uta; Christopher, Martin; Deigendesch, Thomas E. - In: The SAGE handbook of strategic supply management, (pp. 136-154). 2013

Persistent link: https://www.econbiz.de/10009707618

The strategy of distribution management

Christopher, Martin - 1985

Persistent link: https://www.econbiz.de/10000688311

Marketing below-the-line

Christopher, Martin - 1972

Persistent link: https://www.econbiz.de/10001352479

Production of professional information services

Christopher, Martin - 1978

Persistent link: https://www.econbiz.de/10000003191

Logistics and supply chain management : creating value-adding networks

Christopher, Martin - 2005 - 3. ed.

Persistent link: https://www.econbiz.de/10002346898

New directions in logistics

Christopher, Martin - In: Global logistics : new directions in supply chain management, (pp. 1-13). 2010

Persistent link: https://www.econbiz.de/10003974621

Enhancing supply chain agility through complexity reduction

Christopher, Martin - In: Dimensionen der Logistik : Funktionen, Institutionen …, (pp. 573-583). 2010

Persistent link: https://www.econbiz.de/10003992607

Logistics & supply chain management

Christopher, Martin - 2011 - 4. ed.

Persistent link: https://www.econbiz.de/10008757761

Logistics & supply chain management

Christopher, Martin - 2016 - Fifth edition

Publisher's acknowledgements -- About the author -- Preface -- Logistics, the supply chain and competitive strategy -- Delivering customer value -- Measuring logistics costs and performance -- Matching supply and demand -- Creating the responsive supply chain -- Strategic lead-time management --...

Persistent link: https://www.econbiz.de/10013547332