Purpose – The paper aims to better understand the process of networking by small business with their customers to achieve innovations. In particular the relative roles of face‐to‐face and virtual interaction are to be investigated. Design/methodology/approach – Initially a week of...

Purpose – The paper aims to review the emergence and nature of entrepreneurship education in China. This paper considers the variability of developments in practices despite policy. In turn, this allows one to consider the implications of this uneven distribution of expertise and resources....

Purpose – The purpose of this paper is to address the lack of conceptualisation within the emerging field of social enterprise, the aim is to contribute to a better understanding of process effectiveness and potential. Design/methodology/approach – The literature is drawn upon in providing a...

This paper explores the links between the theory and practices of marketing and small business. The review of the literature highlights the close association of the more advanced conceptualisations of marketing, especially relationship marketing, and those of small business, particularly...

Explores the relationship between marketing theory and marketing activity within the context of rural entrepreneurship. The key to unlocking our understanding the dynamics of this relationship was to use a number of qualitative techniques including participant observation and unstructured...

Summary Networking plays an important and well-studied role in entrepreneurial start-up processes, but its role in subsequent venture growth is less well understood. This paper reports on an in-depth longitudinal study of entrepreneurial networking practices through venture growth. We discover...

Innovation determines a firm's competitiveness and survival and a joint venture is a fast and effective way to acquire the missing knowledge that partners require to innovate, but ‘knowing how to cooperate’ can be a determining factor in achieving the successful transfer of knowledge....

The aim of this paper is to explore the relationship between entrepreneurship and the structure of the periphery. The objective is to reach an understanding of the entrepreneurial process within the context of the periphery, which is traditionally seen as a poor environment. The paper considers...