What is the best way for service organizations to evaluate and motivate service employees so that customers are retained and new customers are attracted? What motivates service employees to deliver high quality service? Are there actions a service organization can take, e.g. way of evaluating,...

Purpose – This exploratory research aims to examine the commonalities and differences in how buyers and sellers perceive and characterize an effective sales presentation in an attempt to present issues/themes that may help start a dialogue into the theoretical underpinnings of effective sales...

An econometric model was used to estimate the supply response of corn, cotton, and soybeans in the Southeast United States. The analysis includes state-level data from 1991-2005 for Alabama, Florida, Georgia, North Carolina, South Carolina, Tennessee, and Virginia, taking into account the effect...

Develops a classification or typology of the sports fan. Specifically, contends that five different types of sports fans exist: temporary, local, devoted, fanatical, and dysfunctional. The need exists to identify the different types of fans due to the inadequacies of past theories to explain the...