Purpose: This study aims to explore individuals’ attitudes and intentions towards mask purchase in Pakistan at an initial outbreak of COVID-19. Design/methodology/approach: The study is quantitatively based on the cross-sectional data. The data are collected through a survey questionnaire....

Purpose: The present study attempts to identify the predictive power of technopreneurial-related activities (TRAs), technopreneurial self-efficacy (TSE) and technopreneurial motivation (TM) on technopreneurial intention (TE) among the nonbusiness students. Design/methodology/approach: A...

Purpose: The purpose of this study is to ascertain the role of training design on employee performance in the health sector of Pakistan. Design/methodology/approach: This cross-sectional study applies random sampling to select respondents among Pakistan's trained health nurses. The study uses a...

Purpose: Nowadays, in mobile communication, smartphone is one of the modern progress and emergent phenomena for business as well as social networking. The purpose of this paper is to investigate an intention to adopt smartphone apps among the entrepreneurs of a developing country....

Purpose: The study investigates the experience and significance of strategic factors in organizational innovation (OI) and organizational learning (OL). The study also examines the impact of OI and OL on organizational performance. Design/methodology/approach: The study takes a quantitative...