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Multi-device consumption of digital goods : optimal product line design with bundling

Bhargava, Hemant K. - In: Journal of management information systems : JMIS 40 (2023) 3, pp. 724-751

Persistent link: https://www.econbiz.de/10014365139

Mixed bundling of two independently valued goods

Bhargava, Hemant K. - In: Management science : journal of the Institute for … 59 (2013) 9, pp. 2170-2185

Persistent link: https://www.econbiz.de/10010195573

Retailer-driven product bundling in a distribution channel

Bhargava, Hemant K. - In: Marketing science 31 (2012) 6, pp. 1014-1021

Persistent link: https://www.econbiz.de/10009702503

Platform technologies and network goods : insights on product launch and management

Bhargava, Hemant K. - In: Information technology and management 15 (2014) 3, pp. 199-209

Persistent link: https://www.econbiz.de/10010403187

Bundling for flexibility and variety : an economic model for multiproducer value aggregation

Bhargava, Hemant K. - In: Management science : journal of the Institute for … 67 (2021) 4, pp. 2365-2380

Persistent link: https://www.econbiz.de/10012522376

The creator economy : managing ecosystem supply, revenue sharing, and platform design

Bhargava, Hemant K. - In: Management science : journal of the Institute for … 68 (2022) 7, pp. 5233-5251

Persistent link: https://www.econbiz.de/10013369299

Computational modeling and problem solving in the networked world : interfaces in computer science and operations research

Bhargava, Hemant K. (contributor) - 2003

Persistent link: https://www.econbiz.de/10004716001

Commercialization of Platform Technologies: Launch Timing and Versioning Strategy

Bhargava, Hemant K.; Kim, Byung Cho; Sun, Daewon - In: Production and Operations Management 22 (2013) 6, pp. 1374-1388

Persistent link: https://www.econbiz.de/10011161972

Stimulating Early Adoption of New Products through Channel Disintegration

Ramanan, Ram N. V.; Bhargava, Hemant K. - In: Production and Operations Management 23 (2014) 10, pp. 1681-1689

Persistent link: https://www.econbiz.de/10011161999

Retailer-Driven Product Bundling in a Distribution Channel

Bhargava, Hemant K. - In: Marketing Science 31 (2012) 6, pp. 1014-1021

This paper studies product bundling in a distribution channel where a downstream retailer combines component goods produced by separate manufacturers acting independently. Past literature offers deep insights about bundling by a single firm whose unit costs are not impacted by choice of selling...

Persistent link: https://www.econbiz.de/10010837170