Investment in information technology (IT) is an important driver of economic growth and productivity in the United States and other developed countries, but as yet it is not shown to be a significant driver in developing countries. Previous research suggests that IT investment and complementary...

This article extends the literature on consumer financing decisions by drawing on mental accounting and prospect theory. Specifically, the authors employ the notion of narrow framing to suggest that when consumers confront a series of decisions, they tend to make evaluations one at a time rather...