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An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of business ethics : JOBE 129 (2015) 3, pp. 571-584
Persistent link: https://www.econbiz.de/10011295309
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Customer values and CSR image in the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of financial services marketing : JFSM 20 (2015) 1, pp. 46-61
Persistent link: https://www.econbiz.de/10011298753
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Corporate social responsibility and customer loyalty : exploring the role of identification, satisfaction and type of company
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The journal of services marketing 29 (2015) 1, pp. 15-25
Persistent link: https://www.econbiz.de/10010531150
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How customers construct corporate social responsibility images : testing the moderating role of demographic characteristics
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Business research quarterly : BRQ 18 (2015) 2, pp. 127-141
Persistent link: https://www.econbiz.de/10010533279
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How customer support for corporate social responsibility influences the image of companies : evidence from the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Corporate social responsibility and environmental management 22 (2015) 3, pp. 155-168
Persistent link: https://www.econbiz.de/10011342782
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The stakeholder management theory of CSR : a multidimensional approach in understanding customer identification and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The international journal of bank marketing : IJBM 34 (2016) 5, pp. 731-751
Persistent link: https://www.econbiz.de/10011606427
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Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The international journal of bank marketing : IJBM 35 (2017) 1, pp. 128-146
Persistent link: https://www.econbiz.de/10011617865
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Customer CSR expectations in the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The international journal of bank marketing : IJBM 32 (2014) 3, pp. 223-244
Persistent link: https://www.econbiz.de/10010366744
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Exploring the role of CSR in the organizational identity of hospitality companies : a case from the Spanish tourism industry
Martínez, Patricia; Pérez, Andrea; Rodríguez del … - In: Journal of business ethics : JOBE 124 (2014) 1, pp. 47-66
Persistent link: https://www.econbiz.de/10010424769
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Los factores estímulo y personales como determinantes de la formación de la imagen de marca de los destinos turísticos : un estudio aplicado a los turistas que visitan un destino vacacional : an application to the tourists visiting a holiday destination
San Martín, Héctor; Rodríguez del Bosque, Ignacio A. - In: Cuadernos de economía y dirección de la empresa : CEDE 43 (2010), pp. 37-63
Persistent link: https://www.econbiz.de/10003991227