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Consumer behaviour
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Martínez-López, Francisco J.
104
Gázquez-Abad, Juan Carlos
37
Rejón-Guardia, Francisco
20
Casillas, Jorge
10
Esteban-Millat, Irene
10
Anaya-Sánchez, Rafael
8
Li, Yangchun
8
Rodríguez-Ardura, Inma
7
Sousa, Carlos M. P.
6
Feng, Changyuan
5
García-Sastre, María Antonia
5
Lee, Nick
5
Muñoz-Leiva, Francisco
5
Orriols-Puig, Albert
5
Alemany-Hormaeche, Margarita
4
Francisco, José
4
Liébana-Cabanillas, Francisco
4
López, Francisco J. Martínez
4
Martinez, Luis F.
4
Martínez López, Francisco J.
4
Mondéjar-Jiménez, Juan Antonio
4
Ruiz-Real, José Luis
4
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3
Jelassi, Tawfik
3
Molinillo, Sebastian
3
Pla-García, Cintia
3
Redondo, Bellod
3
Sethuraman, Raj
3
Su, Wan
3
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2
Aguilar-Illescas, Rocio
2
Ailawadi, Kusum L.
2
Barrales-Molina, Vanesa
2
Coelho, Filipe
2
Garau-Vadell, Joan B.
2
Gázquez-Abad, Juan C.
2
Lengler, Jorge F. B.
2
Li, Ling
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2
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1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
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1
Springer Nature Switzerland AG
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Springer Proceedings in Business and Economics
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Industrial marketing management : the international journal for industrial and high-tech firms
9
International journal of business environment : IJBE
7
Journal of retailing and consumer services
7
Springer eBook Collection
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SpringerLink / Bücher
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6
Handbook of strategic e-business management
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International journal of electronic marketing and retailing : IJEMR
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Progress in IS
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4
El Trimestre Económico
3
Electronic commerce research
3
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3
Journal of retailing
3
Cuadernos de economía y dirección de la empresa : CEDE
2
European journal of marketing : EJM
2
International journal of management reviews : IJMR
2
Springer eBook Collection / Business and Management
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Alta dirección
1
Atlantic review of economics : AROE
1
Classroom Companion: Business
1
Classroom companion / Business
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Contemporary trends in innovative marketing strategies
1
DOCFRADIS Working Papers
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Digital advertising : theory and research
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E-business issues, challenges and opportunities for SMEs : driving competitiveness
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Enlightening tourism : ET ; a pathmaking journal
1
European Journal of Marketing
1
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Food Science and Technology
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Food science and technology
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Future of Business and Finance
1
Handbook of research on business social networking ; Vol. 2
1
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1
Industrial management & data systems
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Innovations in SMEs and conducting e-business : technologies, trends and solutions
1
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ECONIS (ZBW)
101
RePEc
15
OLC EcoSci
13
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5
EconStor
1
USB Cologne (EcoSocSci)
1
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11
Handbook of strategic e-business management
Martínez-López, Francisco J.
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010238993
Saved in:
12
Special issue: Applied intelligent systems in business-to-business marketing
Martínez-López, Francisco J.
(
contributor
)
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 470-563
Persistent link: https://www.econbiz.de/10009783191
Saved in:
13
¿Cuál es el perfil del consumidor más propenso al uso de los folletos publicitarios?
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Cuadernos de economía y dirección de la empresa : CEDE
16
(
2013
)
2
,
pp. 123-141
Persistent link: https://www.econbiz.de/10009784874
Saved in:
14
Artificial intelligence-based systems applied in industrial marketing : an historical overview, current and future insights
Martínez-López, Francisco J.
;
Casillas, Jorge
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 489-495
Persistent link: https://www.econbiz.de/10009774211
Saved in:
15
Unsupervised KDD to creatively support managers' decision making with fuzzy association rules : a distribution channel application
Orriols-Puig, Albert
;
Martínez-López, Francisco J.
; …
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 532-543
Persistent link: https://www.econbiz.de/10009777573
Saved in:
16
Structural equation modelling in marketing and business research : critical issues and practical recommentations
Martínez-López, Francisco J.
;
Gázquez-Abad, Juan C.
; …
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 115-152
Persistent link: https://www.econbiz.de/10009718549
Saved in:
17
A soft-computing-based method for the automatic discovery of fuzzy rules in databases : uses for academic research and management support in marketing
Orriols-Puig, Albert
;
Martínez-López, Francisco J.
; …
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1332-1337
Persistent link: https://www.econbiz.de/10009756007
Saved in:
18
Testing for linear and quadratic effects between price adaptation and export performance : the impact of values and perceptions
Sousa, Carlos M. P.
;
Lengler, Jorge F. B.
; …
- In:
Journal of small business management : JSBM ; a joint …
52
(
2014
)
3
,
pp. 501-520
Persistent link: https://www.econbiz.de/10010398753
Saved in:
19
Olive-oil purchase behaviour : culture and food habits
Gázquez-Abad, Juan Carlos
-
2010
Persistent link: https://www.econbiz.de/10008702931
Saved in:
20
Dynamic marketing capabilities : toward an integrative framework
Barrales-Molina, Vanesa
;
Martínez-López, Francisco J.
; …
- In:
International journal of management reviews : IJMR
16
(
2014
)
4
,
pp. 397-416
Persistent link: https://www.econbiz.de/10010478693
Saved in:
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