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Persistent link: https://www.econbiz.de/10010051274
Consumer adoption and usage of mobile communication and multimedia content services has been growing steadily over the past few years in many countries around the world. In this paper, we develop and estimate a structural model of user behavior and learning with regard to content generation and...
Persistent link: https://www.econbiz.de/10008479194
We quantify how user mobile Internet usage relates to unique characteristics of the mobile Internet. In particular, we focus on examining how the mobile-phone-based content generation behavior of users relates to content usage behavior. The key objective is to analyze whether there is a positive...
Persistent link: https://www.econbiz.de/10009293052
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We quantify how user mobile Internet usage relates to unique characteristics of the mobile Internet. In particular, we focus on examining how the mobile-phone based content generation behavior of users relates to content usage behavior. The key objective is to analyze whether there is a positive...
Persistent link: https://www.econbiz.de/10014044758
Consumer adoption and usage of mobile Internet-based content services has been growing steadily over the past few years in many countries around the world. In this paper, we develop and estimate a dynamic structural model of user behavior and learning with regard to content generation and usage...
Persistent link: https://www.econbiz.de/10013070714
To stimulate product reviews, many large e-commerce platforms have launched reviewer incentive programs in which free products are provided to reviewers in exchange for them generating reviews on the received free products (incentivized reviews). Prior studies explored the effects of incentives...
Persistent link: https://www.econbiz.de/10012901615
Due to time constraints and search costs, consumers are unable to explore millions of pieces of digital content, such as e-books, music, and movies, before making consumption decisions. Previous studies have extensively scrutinized how pre-consumption information artifacts—e.g., online...
Persistent link: https://www.econbiz.de/10014087354
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