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The empirical link between entry mode selection and barriers to internationalisation
Julian, Craig C. - In: International journal of trade and global markets 2 (2009) 3/4, pp. 237-249
Persistent link: https://www.econbiz.de/10003906950
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Product adaptation in international joint ventures : an empirical investigation
Julian, Craig C. - In: International journal of trade and global markets 4 (2011) 1, pp. 50-65
Persistent link: https://www.econbiz.de/10009301258
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A resource-based approach to the study of export marketing from Australia
Julian, Craig C. - In: International journal of trade and global markets 6 (2013) 2, pp. 141-157
Persistent link: https://www.econbiz.de/10009759935
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The market orientation-marketing performance relationship : the empirical link in international joint ventures
Julian, Craig C. - In: International journal of trade and global markets 3 (2010) 4, pp. 414-431
Persistent link: https://www.econbiz.de/10008772075
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The resource-based view (RBV) and the industrial organization theoretical frameworks : are both required to explain export marketing performance?
Julian, Craig C. - In: Research handbook on export marketing, (pp. 287-304). 2014
Persistent link: https://www.econbiz.de/10010473484
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Using the eclectic paradigm as a theoretical lens to examine the performance outcomes of financial services exporters
Julian, Craig C. - In: Research handbook on export marketing, (pp. 260-286). 2014
Persistent link: https://www.econbiz.de/10010473486
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International joint venture marketing performance and manifest conflict in a developing country context
Julian, Craig C. - In: International journal of trade and global markets 2 (2009) 1, pp. 41-58
Persistent link: https://www.econbiz.de/10003838218
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Joint venture conflict : the case of Thai International Joint Ventures
Julian, Craig C. - In: Journal of Asia Pacific business 9 (2008) 1, pp. 6-27
Persistent link: https://www.econbiz.de/10003766872
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Emotional dissonance and customer service : an exploratory study
Julian, Craig C. - In: Services marketing quarterly 29 (2007/08) 3, pp. 1-23
Persistent link: https://www.econbiz.de/10003756449
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Market characteristics as an antecedent of performance
Julian, Craig C. - In: International journal of trade and global markets 2 (2009) 2, pp. 128-147
Persistent link: https://www.econbiz.de/10003872211