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Werbung für ökologisch nachhaltige Produkte : ein Forschungsüberblick mit Gestaltungsempfehlung für die Praxis
Jäger, Anna-Katharina
;
Weber, Anja
;
Kirchgeorg, Manfred
-
2019
Persistent link: https://www.econbiz.de/10012271589
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22
Sustainable corporate incubation to create innovative D2C value propositions : a case study
Schönwälder, Jeremy
;
Weber, Anja
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
38
(
2021
)
6
,
pp. 28-37
Persistent link: https://www.econbiz.de/10012663639
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23
The effects of green consumer empowerment in advertising on corporate evaluations and purchase intention : the case of organic food
Yang, Xisi
;
Weber, Anja
;
Grimm, Anna-Katharina
- In:
Review of managerial science : RMS
16
(
2022
)
6
,
pp. 1877-1909
Persistent link: https://www.econbiz.de/10013457793
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24
Maturity levels of sustainable corporate entrepreneurship : the role of collaboration between a firm's corporate venture and corporate sustainability departments
Schönwälder, Jeremy
;
Weber, Anja
- In:
Business strategy and the environment
32
(
2023
)
2
,
pp. 976-990
Persistent link: https://www.econbiz.de/10014266755
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