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Marketing accountability for marketing and non-marketing outcomes

Kumar, Vikas (ed.); Stewart, David W. (ed.) - 2021 - First edition

Persistent link: https://www.econbiz.de/10012642937

Crisi, apprendimento e governo dell’impresa

Cucculelli, Marco - In: Piccola impresa : rivista internazionale di studi e ricerche (2017) 1, pp. 9-31

Persistent link: https://www.econbiz.de/10012219775

Pelaporan maklumat alam sekitar melalui atas talian dan nilai firma

Mohammad Khairul Anuar Ab Ghani; Kamarul Baraini Keliwon - In: Asian journal of accounting & governance 12 (2019), pp. 13-24

Persistent link: https://www.econbiz.de/10012321936

Firm actions, user engagement, and firm performance : a mediated model with evidences from internet service firms

Cheng, Zhang; Song, Peijian; Qu, Zhe; Xue, Ling; Li, … - In: Information & management : the internat. journal of … 57 (2020) 7, pp. 1-14

Persistent link: https://www.econbiz.de/10012384929

Government's role as moderator in relationship of Porter's diamond factor conditions and firm's performance

Butt, Muhammad Ahmed; Katuse, Paul; Namada, Juliana Mulaa - 2019

Persistent link: https://www.econbiz.de/10012146917

Abdul Rasheed P. C; Hawaldar, Iqbal Thonse; … - In: Cogent business & management 8 (2021) 1, pp. 1-17

Related Party Transactions (RPTs) are perceived as genuine transactions, which fulfill the economic needs of a company. However, the controlling shareholders may use RPTs as a tool for transferring the firm’s resources for their private benefit. The dual effect of RPTs, i.e., transaction...

Persistent link: https://www.econbiz.de/10012662188

Marketing accountability for marketing and non-marketing outcomes

Kumar, Vikas (ed.); Stewart, David W. (ed.) - 2021

is divided in three parts: (1) measures of firm performance, (2) measures of social interaction, and (3) measures related … to broader societal outcomes such as sustainability and quality of life. Measures of firm performance covered include the … performance, social networks, and attitudinal word-of-mouth drivers. The final -- Chapter is devoted to measures related to …

Persistent link: https://www.econbiz.de/10012662887

Do investors value environmental corporate policies? : evidence from the Australian market

Chandra, Mohinesh; Tourani Rad, Alireza - In: Journal of risk and financial management : JRFM 14 (2021) 3/124, pp. 1-12

statistically significant relationship suggesting that a firm's environmental policies partially explain their stock performance …

Persistent link: https://www.econbiz.de/10012486234

Job creation, job destruction and reallocation in Sub-Saharan Africa : firm-level evidence from Kenyan manufacturing sector

Esaku, Stephen - In: Cogent economics & finance 8 (2020) 1, pp. 1-22

Is the poor aggregate employment growth of the manufacturing sector in Sub-Saharan African countries the outcome of inadequate job creation or rival forces of job creation and job destruction acting in opposite direction? Using a unique dataset from the Kenyan manufacturing sector, we examine...

Persistent link: https://www.econbiz.de/10012482833

Impact des administrateurs femmes et institutionnels sur la performance financière des banques tunisiennes

Othmani, Hidaya - In: Revue Gestion 2000 : management & prospective 34 (2017) 1/2, pp. 47-70

Persistent link: https://www.econbiz.de/10011965180