Lee, Songmi; Kim, Hyunjung; Choi, Seungho - In: Journal of open innovation : technology, market, and … 7 (2021) 4, pp. 1-25
concept of "open innovation" through its glocalization strategy, and how this strategy differs from the existing glocalization …", moving through "globalizing", then back to "localizing", while retaining its ultimate purpose of globalization. From the … basis of the case analysis, the study proposes a "pendulum theory" that can be applied to local companies that are planning …