"Carefully examining the challenges of meeting fast-developing consumer demands and preferences, this enlightening Handbook captures the difficulties involved in providing optimal service experiences. It provides invaluable theoretical guidance while emphasising the evolutionary nature of...

Verschuere et al. (2023) examine the effect of using the best available cue (use-the-best heuristic) on deception detection accuracy across 9 studies. In Study 8 they find that focusing on judging one single cue (detailedness) compared to multiple cues (four cues including detailedness, affect,...