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An analysis of country image o...
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Consumer behaviour
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Brazil
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Brand management
15
Designation of origin
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Markenimage
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country image
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Giraldi, Janaina de Moura Engracia
63
Oliveira, Jorge Henrique Caldeira de
12
Lourenção, Marina Toledo de Arruda
9
Mariutti, Fabiana Gondim
7
Guina, Fernanda de Tavares Canto
6
Montanari, Maria Gabriela
6
Aguiar, Luís Kluwe de
5
Maheshwari, Vishwas
4
Ferreira, Luciana Brandão
3
Ikeda, Ana Akemi
3
Pagan, Karina Munari
3
Amui, Lara Bartocci Liboni
2
Castro, Dra Virginia Aparecida
2
Castro, Virginia Aparecida
2
Chiappetta Jabbour, Charbel José
2
Contin, Daniele Ribeiro
2
Costa, Fernando Batista da
2
Crescitelli, Edson
2
Dias, Guilherme Silva
2
Frade, João Lucas Hana
2
Lamas Cassago, Alvaro Luis
2
Lucchese-Cheung, Thelma
2
Manfrin Artêncio, Mateus
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Merlo, Edgard Monforte
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Miyamaru, Letícia
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Neto, Leonardo Gobbo
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Pagan, Natália Munari
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Pádua, Silvia Dallavalle de
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Rocha, Patrícia Ianelli
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Santos, Glauber Eduardo de Oliveira
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de Oliveira, Jorge Henrique Caldeira
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Almeida, Roberto Giolo de
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Alvarez, Beatriz
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Alves do Prado, Michel
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Anderson, Martin
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Araújo, Elton Gean
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Artêncio, Mateus Manfrin
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Assis, Gabriela Souza
1
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1
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1
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Revista globalización, competitividad y gobernabilidad : revista cuatrimestral : GCG
8
Journal of management research
5
Brazilian Business Review
3
International Journal of Business Administration
3
International Journal of Wine Business Research
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Benchmarking: An International Journal
2
International journal of internet marketing and advertising : IJIMA
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Journal of international food & agribusiness marketing
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Tourism planning & development
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Wine Economics and Policy
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International journal of advertising : the review of marketing communications
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International journal of business forecasting and marketing intelligence : IJBFMI
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International journal of business innovation and research
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International journal of consumer studies
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International journal of event and festival management
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International journal of wine business research
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Journal of Fashion Marketing and Management: An International Journal
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Journal of Hospitality and Tourism Insights
1
Journal of Place Management and Development
1
Journal of destination marketing & management
1
Journal of fashion marketing and management
1
Journal of international consumer marketing
1
Journal of vacation marketing
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Market orientation : transforming food and agribusiness around the customer
1
Marketing Intelligence & Planning
1
RAE - Revista de Administração de Empresas
1
Revista de administração de emprêsas : RAE
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The international journal of business science & applied management : IJBSAM
1
The journal of brand management : an international journal
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ECONIS (ZBW)
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Other ZBW resources
10
RePEc
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EconStor
2
OLC EcoSci
1
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11
Country brand indentity : an exploratory study about the Brazil brand with American travel agencies
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
- In:
Tourism planning & development
11
(
2014
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10010247470
Saved in:
12
Um estudo sobre a relação entre competitividade no setor de turismo e o desenvolvimento dos países
Montanari, Maria Gabriela
;
Giraldi, Janaina de Moura …
- In:
Revista globalización, competitividad y gobernabilidad …
7
(
2013
)
2
,
pp. 56-67
Persistent link: https://www.econbiz.de/10010251877
Saved in:
13
The use of the country of origin information in communication strategies used by Brazilian cosmetics-exporting enterprises in external markets
Paterlini, Matheus Arantes
;
Giraldi, Janaina de Moura …
- In:
Journal of management research
4
(
2012
)
4
,
pp. 310-333
Persistent link: https://www.econbiz.de/10009727337
Saved in:
14
Attitudes towards Brazilian beef : differences in European consumers' perspectives according to country of residence and demographic characteristics
Guina, Fernanda de Tavares Canto
;
Giraldi, Janaina de …
- In:
Journal of management research
4
(
2012
)
3
,
pp. 66-80
Persistent link: https://www.econbiz.de/10009727400
Saved in:
15
A review of studies on neuromarketing : practical results, techniques, contributions and limitations
Rozan Fortunato, Vitor Costa
;
Giraldi, Janaina de Moura …
- In:
Journal of management research
6
(
2014
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10010430611
Saved in:
16
Personal values dimensions : a study on Brazilian executives
Giraldi, Janaina de Moura Engracia
;
Ikeda, Ana Akemi
- In:
Latin American business review : journal of the …
9
(
2008
)
2
,
pp. 169-187
Persistent link: https://www.econbiz.de/10003806184
Saved in:
17
Personal values and the "country-of-origin effect" : the moderating role of consumers' demographics
Giraldi, Janaina de Moura Engracia
;
Ikeda, Ana Akemi
- In:
International journal of consumer studies
33
(
2009
)
3
,
pp. 309-315
Persistent link: https://www.econbiz.de/10003850078
Saved in:
18
The country of origin effect on Brazilian beef trade in Europe : the moderating role of gender, age, and product involvement
Guina, Fernanda de Tavares Canto
;
Giraldi, Janaina de …
- In:
Journal of food products marketing
21
(
2015
)
2
,
pp. 123-140
Persistent link: https://www.econbiz.de/10011432119
Saved in:
19
Improving business innovation and research through the application of neuromarketing with ethics : a framework
Oliveira, Jorge Henrique Caldeira de
;
Giraldi, Janaina …
- In:
International journal of business innovation and research
9
(
2015
)
1
,
pp. 52-64
Persistent link: https://www.econbiz.de/10011506834
Saved in:
20
Role of attitudes in Brazil's country brand image
Giraldi, Janaina de Moura Engracia
;
Maheshwari, Vishwas
; …
- In:
International journal of business and globalisation : IJBG
21
(
2018
)
3
,
pp. 297-307
Persistent link: https://www.econbiz.de/10011967094
Saved in:
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