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Chinese advertising practition...
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China
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Rozelle, Scott
446
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331
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282
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267
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254
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253
Smyth, Russell
251
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250
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234
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224
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221
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200
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199
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198
Brandt, Loren
171
Funke, Michael
170
Yao, Shujie
170
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169
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164
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163
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163
Zimmermann, Klaus F.
158
Zhao, Zhong
156
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155
Woo, Wing Thye
155
Warner, Malcolm
154
Park, Albert
153
Giles, John
151
Knight, John B.
148
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147
Zhang, Wei
147
Li, Hongbin
146
Ravallion, Martin
144
Wei, Shang-jin
142
Gustafsson, Björn
138
Li, Jing
137
Holst, Elke
136
Poncet, Sandra
136
Kong, Dongmin
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Démurger, Sylvie
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International Monetary Fund (IMF)
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International review of economics & finance : IREF
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Pacific-Basin finance journal
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Emerging markets, finance & trade : a journal of the Society for the Study of Emerging Markets
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Technological forecasting & social change : an international journal
502
Journal of comparative economics : the journal of the Association for Comparative Economic Studies
445
Journal of Asian economics
442
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Journal of business ethics : JOBE
426
Journal of Chinese economic and business studies
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International review of financial analysis
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MPRA Paper
395
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Asia Pacific business review
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Frontiers of economics in China : selected publications from Chinese universities
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ECONIS (ZBW)
172,882
RePEc
12,412
Other ZBW resources
5,185
EconStor
5,087
USB Cologne (EcoSocSci)
4,448
BASE
495
OLC EcoSci
83
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131
Massenmedien,
Werbung
und Märkte : eine wirtschaftstheoretische Analyse
Pethig, Rüdiger
-
2003
Persistent link: https://www.econbiz.de/10001774753
Saved in:
132
The foreign ownerschip of Australian
advertising
agencies
Aitkin, Susan
-
1984
Persistent link: https://www.econbiz.de/10001814383
Saved in:
133
Possession and effects of power in
advertising
agency-client relationships in South Korea: a multi-level analysis
Oh, Changho
;
Kim, Stephen Keysuk
- In:
New directions in international advertising research
,
(pp. 217-241)
.
2002
Persistent link: https://www.econbiz.de/10001785332
Saved in:
134
Advertising
IP Deutschland GmbH <Köln>
-
Köln : IP International Marketing Committee (CMI)
-
45.2002; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10001696009
Saved in:
135
Modeling market shake-ups using time series data : an application to the
advertising
market of the Netherlands
Kornelis, Marcel
-
2002
Persistent link: https://www.econbiz.de/10001697832
Saved in:
136
Momentum : die Kraft, die
Werbung
heute braucht ; mit einem Nachwort als Blick in die Zukunft von Dominique von Matt
Jung, Holger
;
Matt, Jean-Remy von
-
2002
-
3. Aufl., Originalausg.
. Anhand vieler kommentierter Bildbeispiele beschreiben sie, wie
Werbung
funktionieren muss, um nicht nur wahrgenommen zu …
Persistent link: https://www.econbiz.de/10001700331
Saved in:
137
Emperors of adland : inside the
advertising
revolution
Millman, Nancy
-
1988
Persistent link: https://www.econbiz.de/10000749304
Saved in:
138
Money talks: perceived
advertising
expense and expected product quality
Kirmani, Amna
- In:
Journal of consumer research : JCR ; an …
16
(
1989
)
3
,
pp. 344-353
Persistent link: https://www.econbiz.de/10001098564
Saved in:
139
Optimal control of generic fluid milk
advertising
expenditures
Liu, Donald J.
- In:
American journal of agricultural economics
72
(
1990
)
4
,
pp. 1047-1055
Persistent link: https://www.econbiz.de/10001099158
Saved in:
140
Jahrbuch der
Werbung
in Deutschland, Österreich und der Schweiz : JdW
Düsseldorf : Econ
-
24.1987 - 35.1998
Persistent link: https://www.econbiz.de/10000366930
Saved in:
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