This essay discusses how working from within an advertising agency as an anthropologist yields particular advantages in …, compared to a study of advertising from the outside. Working from within an agency affords access not only to forms of … relationships in advertising which define, produce and sustain various structures of power and knowledge capital that orient …

Advertising work meets significant challenges in terms of hiring young professionals that should properly match the job … present obstacles and necessity of mentorship in an advertising agency from juniors’ perspectives, when meeting seniors …