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Antecedents and consequences of firms' export commitment : an empirical study

Navarro, Antonio; Acedo, Francisco J.; Robson, Matthew J.; … - In: Journal of international marketing 18 (2010) 3, pp. 41-61

Persistent link: https://www.econbiz.de/10008657428

Integrated model of export activity : analysis of heterogeneity in managers' orientations and perceptions on strategic marketing management in foreign markets

Navarro, Antonio; Acedo, Francisco J.; Losada, Fernando; … - In: Journal of marketing theory and practice 19 (2011) 2, pp. 187-204

Persistent link: https://www.econbiz.de/10008989396

Resources and international marketing strategy in export firms : implications for export performance

Ruzo, Emilio; Losada, Fernando; Navarro, Antonio; … - In: Management research review 34 (2011) 5, pp. 496-518

Persistent link: https://www.econbiz.de/10009246944

The Importance of Market Intelligence in Spanish Firms’ Exporting Activity

Navarro-García, Antonio; Barrera-Barrera, Ramón; … - 2014

This research aims to respond to a research gap in the literature concerning the role of market intelligence in export activity. In particular, we examine the effects of market intelligence on the interrelationships between market distances (domestic vs. foreign) perceived by export managers,...

Persistent link: https://www.econbiz.de/10014037570