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How mobile augmented reality digitally transforms the retail sector : examining trust in augmented reality apps and online/offline store patronage intention
Kang, Ju-Young M.; Kim, Jungkeun; Lee, Ji Young; Lin, … - In: Journal of fashion marketing and management 27 (2023) 1, pp. 161-181
Persistent link: https://www.econbiz.de/10013555083
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Attraction and compromise effects under social exclusion
Kim, Jungkeun; Lee, Jaehoon; Kim, Jae-Eun - In: European journal of marketing 57 (2023) 8, pp. 2076-2111
Persistent link: https://www.econbiz.de/10014342203
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Decisions with ChatGPT : reexamining choice overload in ChatGPT recommendations
Kim, Jungkeun; Kim, Jeong Hyun; Kim, Changju; Park, Jooyoung - In: Journal of retailing and consumer services 75 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014372566
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The impact of price preciseness, price reduction, and lay rationalism on travelers' perceptions of deal attractiveness, purchase intention, and choice
Kim, Jungkeun; Jhang, Jihoon; Kim, Seongseop; Stylidis, … - In: Journal of travel research : a quarterly publication of … 62 (2023) 7, pp. 1550-1568
Persistent link: https://www.econbiz.de/10014368600
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Effects of metaverse experience on behavioral intention of visitors : moderating role of similarity between virtual and real experience
Shin, Seunghun; Koo, Chulmo; Kim, Jungkeun; Gursoy, Dogan - In: International journal of contemporary hospitality management 36 (2024) 12, pp. 4055-4073
Persistent link: https://www.econbiz.de/10015145307
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Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun; Kim, Jae-eun; Marshall, Roger - In: Journal of business research : JBR 67 (2014) 3, pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
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Application of construal-level theory to promotional strategies in the hotel industry
Kim, Jungkeun; BeomCheol Kim, Peter; Kim, Jae-Eun; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 3, pp. 340-352
Persistent link: https://www.econbiz.de/10011450714
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The influence of hedonic versus utilitarian consumption situations on the compromise effect
Kim, Sungeun Ange; Kim, Jungkeun - In: Marketing letters : a journal of research in marketing 27 (2016) 2, pp. 387-401
Persistent link: https://www.econbiz.de/10011486664
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A multi-attribute examination of consumer conformity in group-level ordering
Lee, Jacob C.; Kim, Jungkeun; Kwak, Kyuseop - In: Australasian marketing journal 26 (2018) 1, pp. 41-48
Persistent link: https://www.econbiz.de/10011880459
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The color of choice : the influence of presenting product information in color on the compromise effect
Kim, Jungkeun; Spence, Mark T.; Marshall, Roger - In: Journal of retailing 94 (2018) 2, pp. 167-185
Persistent link: https://www.econbiz.de/10011881397