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Reflects on the comments made by Evans et al. concerning a previously published article by the authors in IMR, but only partly concurs with their conclusions. As to the interpretation of the results, maintains that the contradictory empirical evidence prevents a meaningful use of the construct....
Persistent link: https://www.econbiz.de/10014827163
Asserts that new technology will completely change the business environment as we know it. Highlights the interrelated changes that are already occurring: mushroom companies; virtual enterprises; electronic markets; blurring industry boundaries; and “fragvergence” of cultural differences....
Persistent link: https://www.econbiz.de/10014827779
The concept of psychic distance has gained widespread theoretical recognition as a predictor of export behaviour. However, the empirical validation of the concept remains patchy and contradictory in terms of the results obtained. Consequently, this paper attempts to shed fresh light on the...
Persistent link: https://www.econbiz.de/10014827788
Purpose – Halal food endorsements perceived positively by the focal target group may lead to a negative reaction of consumers that harbor animosity against this target group. For such potentially controversial endorsements, in-group animosity against out-group associated product endorsements...
Persistent link: https://www.econbiz.de/10014828382
Purpose – The purpose of this paper is to show that innovation success builds on consistency between a firm's innovation DNA, its innovation strategy framework, and the alignment of operational elements. In order to identify a future innovation strategy, it is vital to check each individual...
Persistent link: https://www.econbiz.de/10014845247
Purpose – Consumers are constantly confronted with negative information on defective or dangerous products (product‐harm crisis): the car does not stop at the red light due to faulty brakes or the t‐shirt causes the skin to itch. This research aims to provide a holistic picture of...
Persistent link: https://www.econbiz.de/10014849013
Purpose – At the pinnacle of the knowledge management hype, international consulting firms were widely viewed as the undisputed champions of the discipline. They were the ones that pioneered the development of innovative knowledge management systems, they were at the forefront of creating...
Persistent link: https://www.econbiz.de/10014879981