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Perceived service quality and medical outcome: An interdisciplinary review and suggestions for future research
Murfin, David E.; Schlegelmilch, Bodo B.; … - In: Journal of marketing management : MM 11 (1995) 1-3, pp. 97
Persistent link: https://www.econbiz.de/10007007741
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Journal of marketing management - Special Symposium on Shelby D. Hunt's "A General Theory of Competition: Resources, Competences, Productivity Economic Growth" Part 1. Comments
Schlegelmilch, Bodo B. - In: Journal of marketing management : MM 18 (2002) 1-2, pp. 221-228
Persistent link: https://www.econbiz.de/10006975074
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Marketing Academics in Austria, Germany and Switzerland: Humboldt's Ideals Give Way to Performance Pressure
Sinkovics, Rudolf R.; Schlegelmilch, Bodo B. - In: Journal of marketing management : MM 16 (2000) 7, pp. 745-760
Persistent link: https://www.econbiz.de/10006981651
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Editorial: Is the Grass Really Greener on the Other Side?
Schlegelmilch, Bodo B. - In: Journal of marketing management : MM 16 (2000) 7, pp. 675-678
Persistent link: https://www.econbiz.de/10006981655
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The Impact of Organizational and Environmental Variables on Strategic Market Orientation: An Empirical Investigation - This paper offers a new look at market orientation by concept...
Schlegelmilch, Bodo B.; Ram, Sundaresan - In: Journal of global marketing 13 (2000) 3, pp. 111
Persistent link: https://www.econbiz.de/10006983334
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Editorial: The New Industrial Revolution?
Schlegelmilch, Bodo B. - In: Journal of international marketing 11 (2003) 2, pp. 1-2
Persistent link: https://www.econbiz.de/10007232798
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Editorial: The Anatomy of an International Marketing Journal
Schlegelmilch, Bodo B. - In: Journal of international marketing 11 (2003) 1, pp. 2-8
Persistent link: https://www.econbiz.de/10007233275
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Editorial: Ten Years of JIM -- Happy Birthday
Schlegelmilch, Bodo B. - In: Journal of international marketing 11 (2003) 1, pp. 1
Persistent link: https://www.econbiz.de/10007233276
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Editorial: Consumer Behavior and Managerial Relevance
Schlegelmilch, Bodo B. - In: Journal of international marketing 10 (2002) 2, pp. 1
Persistent link: https://www.econbiz.de/10007235820
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Editorial: Fine Tuning the Winning Formula: The Road Ahead
Schlegelmilch, Bodo B. - In: Journal of international marketing 9 (2001) 1, pp. III
Persistent link: https://www.econbiz.de/10007240087