Is green consumerism beneficial to the environment and the economy? To shed light on this question, we study the political economy of environmental regulations in a model with neutral and green consumers where the latter derive some warm glow from buying a good of higher environmental quality...

Widespread public opinion of food safety (POFS) has exacerbated consumer concerns about food safety and health, then driving consumers to purchase green food. However, the mechanisms at play in such concerns to consumer behaviour towards green food consumption have not explored, especially in...

This paper demonstrates that green-labeling forms an integral part of financial investment vehicles. We use data from the EU green bond market to show that green labels reduce the required yields on bonds (the "greenium") in the long run, with the effect being more pronounced when labels are...

CHAPTER 1: INTRODUCTION -- CHAPTER 2: ECO-LABEL AS A SUSTAINABLE COMMUNICATION TOOL -- CHAPTER 3: AESTHETIC INFLUENCE ON CONSUMER BEHAVIOR -- CHAPTER 4: THE EFFECT OF ECO-LABEL LOGOS VISUAL DESIGN ON CONSUMERS’ SUSTAINABILITY PERCEPTIONS: AN EMPIRICAL STUDY -- CHAPTER 5: IMPLICATIONS FOR...

Green packaging, branding, and eco-labeling are among the rising green marketing initiatives from food industry businesses that promote a sustainable brand image to potential consumers; this study examines the relevance of these two green marketing strategies on Vietnamese young consumers'...

The consumers play an important role in the protection of environment by their choices when they purchase products. Consequently, with a view to manufacture products with minimum impact on environment as well as to influence the conduct of consumers and improve the ecological performance of...