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Retail bank selection in developed and developing countries : a cross-national study of students' bank-selection criteria
Blankson, Charles; Omar, Ogenyi Ejye; Cheng, Julian … - In: Thunderbird international business review 51 (2009) 2, pp. 183-198
Persistent link: https://www.econbiz.de/10003824278
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Hybrid convenience stores : the changing role of convenience stores in Taiwan
Cheng, Julian Ming Sung; Blankson, Charles; Sutikno, Bayu; … - In: Asia Pacific journal of marketing and logistics 21 (2009) 3, pp. 417-432
Persistent link: https://www.econbiz.de/10003883527
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The distinction between the success and failure factors driving the implementation of e-channels of distribution : the case of Taiwan
Wang, Michael Chih-Hung; Chen, Lily Shui-Lien; Cheng, … - In: International journal of technology marketing : IJTMkt 3 (2008) 2, pp. 183-201
Persistent link: https://www.econbiz.de/10003739652
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Effective communication as a critical success factor for the integration of ERP and CRM systems : the case of Taiwan
Cheng, Julian Ming Sung; Shih-Tse Wang, Edward; Hsu, Ping-Yu - In: International journal of technology marketing : IJTMkt 2 (2007) 2, pp. 183-199
Persistent link: https://www.econbiz.de/10003725185
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Do extrinsic cues affect purchase risk at international e-tailers : the mediating effect of perceived e-tailer service quality
Cheng, Julian Ming Sung; Wang, Edward Shih-Tse; Lin, … - In: Journal of retailing and consumer services 15 (2008) 5, pp. 420-428
Persistent link: https://www.econbiz.de/10003742288
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Impact of positioning strategies on corporate performance
Blankson, Charles; Kalafatis, Stavros P.; Cheng, Julian … - In: Journal of advertising research 48 (2008) 1, pp. 106-122
Persistent link: https://www.econbiz.de/10003688989
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Value creation through service cues : the case of the restaurant industry in Taiwan
Cheng, Julian Ming Sung; Lin, Julia Ying-chao; Wang, … - In: Services marketing quarterly 31 (2010) 2, pp. 133-150
Persistent link: https://www.econbiz.de/10003960078
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A meta-analytic review of influence strategies in marketing channel relationships
Johnston, Wesley James; Le, Angelina Nhat Hanh; Cheng, … - In: Journal of the Academy of Marketing Science 46 (2018) 4, pp. 674-702
Persistent link: https://www.econbiz.de/10011911292
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Consumer attitudes and interactive digital advertising
Cheng, Julian Ming Sung; Blankson, Charles; Wang, … - In: International journal of advertising : the quarterly … 28 (2009) 3, pp. 501-525
Persistent link: https://www.econbiz.de/10003874755
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Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing : self-control as a moderator
Lin, Marta Yuan-Chen; Do, Ben-Roy; Nguyen, Tessa Tien; … - In: Journal of research in interactive marketing : … 16 (2022) 2, pp. 310-327
Persistent link: https://www.econbiz.de/10013277433