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Does a highly standardized international advertising campaign contribute to the enhancement of destination image? : evidence from Turkey
Uner, M. Mithat; Karatepe, Osman M.; Cavusgil, S. Tamer; … - In: Journal of hospitality and tourism insights 6 (2023) 3, pp. 1169-1187
Persistent link: https://www.econbiz.de/10014364003
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An assessment of Saudi Arabia's trade performance with selected trading partners
Tuncalp, Secil - In: Management international review : mir ; journal of … 27 (1987) 3, pp. 45-53
Persistent link: https://www.econbiz.de/10015136954
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Foreign divestment of B2B service firms : institutional unpredictability and digitalization institutions
Tang, Ryan W.; Rammal, Hussain; Cavusgil, S. Tamer - In: Industrial marketing management : the international … 123 (2024), pp. 277-291
Persistent link: https://www.econbiz.de/10015168480
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Enhancing international customer-supplier relationships through IT resources : a study of Taiwanese electronics suppliers
Jean, Ruey-Jer Bryan; Sinkovics, Rudolf R.; Cavusgil, … - In: Journal of international business studies : JIBS ; an … 41 (2010) 7, pp. 1218-1239
Persistent link: https://www.econbiz.de/10008669266
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Global account management strategies : drivers and outcomes
Shi, Linda Hui; White, J. Chris; Zou, Shaoming; … - In: Journal of international business studies : JIBS ; an … 41 (2010) 4, pp. 620-638
Persistent link: https://www.econbiz.de/10003982419
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Global integration of brands and new product development at General Motors
Townsend, Janell D.; Cavusgil, S. Tamer; Baba, Marietta L. - In: The journal of product innovation management : an … 27 (2010) 1, pp. 49-65
Persistent link: https://www.econbiz.de/10003937634
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International market reentry : a review and research framework
Javalgi, Rajshekhar G.; Deligonul, Seyda; Dixit, Ashutosh; … - In: International business review : the official journal of … 20 (2011) 4, pp. 377-393
Persistent link: https://www.econbiz.de/10009234797
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The standarization construct in international marketing : earlier conceptualization and suggestions for further development
Yaprak, Attila; Xu, Shichun; Cavusgil, S. Tamer - In: Handbook of research in international marketing, (pp. 190-208). 2011
Persistent link: https://www.econbiz.de/10009387372
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Does IT integration really enhance supplier responsiveness in global supply chains?
Sinkovics, Rudolf R.; Jean, Ruey-Jer Bryan; Roath, … - In: Management international review : mir ; journal of … 51 (2011) 2, pp. 193-212
Persistent link: https://www.econbiz.de/10008991313
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International integration and coordination in MNEs : implications for international management
Sinkovics, Rudolf R.; Roath, Anthony S.; Cavusgil, S. Tamer - In: Management international review : mir ; journal of … 51 (2011) 2, pp. 121-127
Persistent link: https://www.econbiz.de/10008991350