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A re-examination of the generalizability of the Aaker brand personality measurement framework
Austin, Jon R.; Siguaw, Judy A.; Mattila, Anna S. - 2009
Persistent link: https://www.econbiz.de/10003784573
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Perceived fairness of price differences across channels : the moderating role of price frame and norm perceptions
Choi, Sunmee; Mattila, Anna S. - In: Journal of marketing theory and practice 17 (2009) 1, pp. 37-47
Persistent link: https://www.econbiz.de/10003793483
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Hotel revenue management and the Internet : the effect of price presentation strategies on customers' willingness to book
Noone, Breffni M.; Mattila, Anna S. - In: International journal of hospitality management 28 (2009) 2, pp. 272-279
Persistent link: https://www.econbiz.de/10003827290
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The effect of cross-channel price dis/parity on ethicality evaluations and purchase intent : the moderating role of price frame
Choi, Sunmee; Mattila, Anna S.; Park, Heungsoo; Kang, … - In: Journal of marketing channels : ... distribution … 16 (2009) 2, pp. 131-147
Persistent link: https://www.econbiz.de/10003851947
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The joint effects of service failure mode, recovery effort, and gender on customers' post-recovery satisfaction
Mattila, Anna S.; Cho, Wonae; Ro, Heejung - In: Journal of travel and tourism marketing 26 (2009) 2, pp. 120-128
Persistent link: https://www.econbiz.de/10003863480
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Perceived controllability and service expectations : influences on customer reactions following service failure
Choi, Sunmee; Mattila, Anna S. - In: Journal of business research : JBR 61 (2008) 1, pp. 24-30
Persistent link: https://www.econbiz.de/10003595227
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Discrete negative emotions and customer dissatisfaction responses in a casual restaurant setting
Mattila, Anna S.; Ro, Heejung - In: Journal of hospitality & tourism research : JHTR ; the … 32 (2008) 1, pp. 89-107
Persistent link: https://www.econbiz.de/10003661362
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A meta-analysis of behavioral intentions for environment-friendly initiatives in hospitality research
Gao, Yixing; Mattila, Anna S.; Lee, Seoki - In: International journal of hospitality management 54 (2016), pp. 107-115
Persistent link: https://www.econbiz.de/10011474057
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How anchoring and self-confidence level influence perceived saving on tensile price claim framing
Qiu, Landie; Cranage, David; Mattila, Anna S. - In: Journal of revenue and pricing management 15 (2016) 2, pp. 138-152
Persistent link: https://www.econbiz.de/10011477267
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Online reviews : the role of information load and peripheral factors
Zhang, Lu; Wu, Luorong; Mattila, Anna S. - In: Journal of travel research : a quarterly publication of … 55 (2016) 3, pp. 299-310
Persistent link: https://www.econbiz.de/10011450694