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Ethnic dining : need to belong, need to be unique, and menu offering
Liu, Qing; Mattila, Anna S. - In: International journal of hospitality management 49 (2015), pp. 1-7
Persistent link: https://www.econbiz.de/10011377600
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Does advertising spending improve sales performance?
Assaf, A. Georges; Josiassen, Alexander; Mattila, Anna S.; … - In: International journal of hospitality management 48 (2015), pp. 161-166
Persistent link: https://www.econbiz.de/10011341591
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An examination of corporate social responsibility and processing fluency in a service context
Zhang, Lu; Mattila, Anna S. - In: The journal of services marketing 29 (2015) 2, pp. 103-111
Persistent link: https://www.econbiz.de/10011343390
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The effect of assortment pricing on choice and satisfaction : the moderating role of consumer characteristics
Choi, Choongbeom; Mattila, Anna S.; Upneja, Arun - In: Cornell hospitality quarterly : CQ 59 (2018) 1, pp. 6-14
Persistent link: https://www.econbiz.de/10011925100
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So private, yet so public : the impact of spatial distance, other diners, and power on solo dining experiences
Hwang, Yoo Hee; Shin, Joongwon; Mattila, Anna S. - In: Journal of business research : JBR 92 (2018), pp. 36-47
Persistent link: https://www.econbiz.de/10011925258
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A tale of two cultures : consumer reactance and willingness to book fenced rates
Song, Myungkeun; Noone, Breffni M.; Mattila, Anna S. - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 707-726
Persistent link: https://www.econbiz.de/10011927122
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Is it my luck or loyalty? : the role of culture on customer preferences for loyalty reward types
Hwang, Yoo Hee; Mattila, Anna S. - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 769-778
Persistent link: https://www.econbiz.de/10011927138
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Feeling left out and losing control : the interactive effect of social exclusion and gender on brand attitude
Hwang, Yoo Hee; Mattila, Anna S. - In: International journal of hospitality management 77 (2019), pp. 303-310
Persistent link: https://www.econbiz.de/10011988558
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The social influence of other consumers on consumers’ reward donations
Gao, Yixing; Mattila, Anna S. - In: International journal of hospitality management 77 (2019), pp. 504-511
Persistent link: https://www.econbiz.de/10011988872
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Consumer response to authentic-language versus English-language menu labeling in ethnic dining
Choi, Sungwoo; Liu, Qing; Mattila, Anna S. - In: Cornell hospitality quarterly : CQ 59 (2018) 2, pp. 125-134
Persistent link: https://www.econbiz.de/10011865490