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1. Introduction -- 2. The Price of Oysters (demand and supply) -- 3. When You’ve Got to Go, You’ve Got to Go (pricing) -- 4. The Competition is Tough (perfect competition) -- 5. Why Trade is Good 1 (economic welfare) -- 6. Last Copy, Sir: Double Price (monopoly) -- 7. The Kursaal Flyers...
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Part I. Value Creation and Managing Intellectual Property in the Life Science Industry -- Chapter 1. Value Creation, Valuation and Business Models in the Pharmaceutical Sector -- Chapter 2. Alternative Licensing Strategies: A Piecewise Deterministic Differential Game -- Chapter 3. Partnership...
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