. One would expect these ISAs to subject sellers to intense price competition that results in uniform low prices. Yet … examine the impact of ISAs on market competition. An ISA creates differentiation in the pricing strategies of ex …

consumers to pay for such a product, but also has a negative strategic effect by increasing price competition between brands …

a seemingly suboptimal practice. Our analysis shows that reward programs weaken price competition. By offering the …, firms are able to commit to weaker competition and, therefore, higher prices. When the heavy-user segment is large or not … light users are very price sensitive, firms engage in intense price competition, thus benefiting little from the loyalty of …

trace the latter result to competition and to free-riding on the information provision. Specifically, in a monopoly market …

supermarkets adopting it in competition with Promotional Pricing (PROMO). Conventional wisdom attributes this success either to … generally, the retailing issues addressed in this paper, the economic analysis of competition, and the empirical findings should …'s success by analyzing the competition between supermarkets through a game theoretic analysis of a market consisting of both …

competition for such customers tends to erode the effects of higher CRM efforts of an individual firm. When firms develop a … developments may not always be desirable, because sometimes these future benefits may lead to more intense competition and hence …