’ willingness to buy via the underlying mechanisms of perceived packaging innovation and sustainability. Design …

Purpose The purpose of this study is to examine how different innovation efforts can support multinational enterprises … goals, we find that MNEs engage in innovation efforts at different levels of commitment. In some instances, they engage in … operational innovation aimed at relieving symptoms of sustainability misconduct and ensuring compliance. In other instances, they …

Purpose The purpose of this study is to explore the means by which exporters foster innovation via the learning …-by-exporting effect and to appraise the moderating role of employee human capital in the export–innovation relationship. Design … proposed hypotheses. Findings The results indicate that exporting significantly boosts a firm’s innovation performance by …

inherent risk of innovation, may reduce small farmers' willingness to adopt innovation. Cooperation appears to be a mechanism …

Purpose This paper aims to investigate sustainability-led innovation, focusing on the interplay between product and … process innovation for sustainability goals and the underlying supplier–customer relationships. Thus, the paper delves into … sustainability-led innovation and how it affects supplier–customer relationships, and vice versa, thus providing a twofold …

Purpose Previous research on the impact of coopetition on innovation performance has provided contradictory results …. Thus, this study aims to fill the gap by gathering data to explain the impact of coopetition on service innovation …, considering the partners’ geographical proximity, innovation focus of the firm and cooperation with customers. Design …

Purpose Narratives underscoring the necessity of innovation for success are pervasive. Yet, many new products fail or … fail to produce their intended impacts. Conventional views typically promote the functional view of innovation, which … innovation success. Design/methodology/approach This study uses a conceptual approach, grounded in cultural sociology, to …

. Az EU rendszeres közösségi innovációs felmérései (Community Innovation Survey = CIS) is ezen alapulnak, s nagyrészt az …