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Consumer behaviour
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Reimann, Martin
69
Castaño, Raquel
46
Reimann, Marc
36
Schilke, Oliver
31
Quintanilla, Claudia
11
Enke, Margit
9
Lechner, Gernot
9
Bechara, Antoine
8
Thomas, Jacquelyn S.
8
Kleber, Rainer
7
Zhang, Weihua
7
Brettel, Malte
6
Felix, Reto
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Kacker, Manish
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Perez, María Eugenia
6
Sujan, Harish
6
Sujan, Mita
6
Weber, Bernd
6
Cook, Karen S.
5
Homburg, Christian
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Carrete, Lorena
4
Centeno, Edgar
4
Frota Neto, Joao Quariguasi
4
Kemper, Jan
4
Reimann, M.
4
Souza, Gilvan C.
4
Wang, Xuyi
4
Zaichkowsky, Judith Lynne
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Borenich, Andrea
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Flores, David
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González, Eva
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González, Eva M.
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Klarmann, Martin
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Neuhaus, Carolin
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Zaichkowsky, Judith
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European journal of operational research : EJOR
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Qualitative Market Research: An International Journal
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Central European journal of operations research
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Commodity Marketing : Strategies, Concepts, and Cases
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Handbook of brand relationships
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ECONIS (ZBW)
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OLC EcoSci
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USB Cologne (business full texts)
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USB Cologne (EcoSocSci)
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51
Understanding technolgoy adoption processes of Low-Income Consumers
Castaño, Raquel
;
Lozano, Gerardo
;
Martinez, Raúl
; …
- In:
International journal of business competition and …
2
(
2012
)
1
,
pp. 37-51
Persistent link: https://www.econbiz.de/10009958577
Saved in:
52
Cross-border shopping: family narratives
Castaño, Raquel
;
Perez, María Eugenia
;
Quintanilla, …
- In:
Qualitative market research : an international journal
13
(
2010
)
1
,
pp. 45-57
Persistent link: https://www.econbiz.de/10009853847
Saved in:
53
Constructing identity through the consumption of counterfeit luxury goods
Perez, María Eugenia
;
Castaño, Raquel
;
Quintanilla, …
- In:
Qualitative market research : an international journal
13
(
2010
)
3
,
pp. 219-235
Persistent link: https://www.econbiz.de/10009853862
Saved in:
54
How should managers respont? : exploring the effects of different responses to negative online reviews
Treviño, Teresa
;
Castaño, Raquel
- In:
International journal of leisure and tourism marketing …
3
(
2012/13
)
3
,
pp. 237-251
Persistent link: https://www.econbiz.de/10010117571
Saved in:
55
Understanding the passion of soccer for Mexican consumers
Castaño, Raquel
;
Núñez, Sandra
;
Sánchez, Marijose
- In:
International journal of leisure and tourism marketing …
1
(
2009/10
)
4
,
pp. 344-357
Persistent link: https://www.econbiz.de/10009891602
Saved in:
56
Preparing for the adoption of the new arrival
Castaño, Raquel
;
Sujan, Mita
;
Kacker, Manish
;
Sujan, Harish
- In:
GfK marketing intelligence review
(
2009
)
2
,
pp. 16-23
Persistent link: https://www.econbiz.de/10009893802
Saved in:
57
Green consumer behavior in an emerging economy: confusion, credibility, and compatibility
Carrete, Lorena
;
Castaño, Raquel
;
Felix, Reto
; …
- In:
The journal of consumer marketing
29
(
2012
)
7
,
pp. 470-482
Persistent link: https://www.econbiz.de/10010036854
Saved in:
58
Preparing for the adoption of the new arrival
Castaño, Raquel
;
Sujan, Mita
;
Kacker, Manish
;
Sujan, Harish
- In:
GfK marketing intelligence review : Marketingforschung …
(
2009
)
2
,
pp. 16-23
Persistent link: https://www.econbiz.de/10003902470
Saved in:
59
Understanding the passion of soccer for Mexican consumers
Castaño, Raquel
;
Núñez, Sandra
;
Sánchez, Marijose
- In:
International journal of leisure and tourism marketing …
1
(
2009/10
)
4
,
pp. 344-357
Persistent link: https://www.econbiz.de/10003970562
Saved in:
60
Understanding technolgoy adoption processes of Low-Income Consumers
Castaño, Raquel
;
Lozano, Gerardo
;
Martinez, Raúl
; …
- In:
International journal of business competition and …
2
(
2012
)
1
,
pp. 37-51
Persistent link: https://www.econbiz.de/10009427478
Saved in:
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