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Half the thrill is in the chase: twisted inferences from embodied cognitions and brand evaluation
Labroo, Aparna A.; Nielsen, Jesper H. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 1, pp. 143-158
Persistent link: https://www.econbiz.de/10003982969
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Decision making sequential choices effects emotions mental depletion sequential choices
Stefanides, Julia Katharina - 2010
Persistent link: https://www.econbiz.de/10003949702
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To trust or not to trust one's feelings : the metacognitive processing of feelings
Avnet, Tamar - 2005
Persistent link: https://www.econbiz.de/10003952809
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Cognitive factors affecting buying decision of young consumers : role of arousal and merriment
Rajagopal - In: International journal of economics and business research 1 (2009) 4, pp. 454-466
Persistent link: https://www.econbiz.de/10003955630
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Strafverhalten von Konsumenten : Antezedenzien, Motive und Konsequenzen bei Unternehmensfehlverhalten
Meyer, Frederik - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10009240978
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Cognitive, affective, conative, and action loyalty : testing the impact of inertia
Han, Heesup; Kim, Yunhi; Kim, Eui-keun - In: International journal of hospitality management 30 (2011) 4, pp. 1008-1019
Persistent link: https://www.econbiz.de/10009242045
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Nonconscious processes in consumer behavior : a review of prior literature and implications for marketing
Martinez, Israel; Castaño, Raquel; Quintanilla, Claudia; … - In: Cracking the code : leveraging consumer psychology to …, (pp. 257-277). 2012
Persistent link: https://www.econbiz.de/10009349519
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Consumer attitudes revisited : a review of attitude theory in marketing research
Argyriou, Evmorfia; Melewar, T. C. - In: International journal of management reviews : IJMR 13 (2011) 4, pp. 431-451
Persistent link: https://www.econbiz.de/10009388174
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The affective and cognitive components of country image : perceptions of American products in Kuweit
Maher, Amro A.; Carter, Larry L. - In: International marketing review 28 (2011) 6, pp. 559-580
Persistent link: https://www.econbiz.de/10009390036
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Consumer responses to high-technology products : product attributes, cognition, and emotions
Lee, Seunghyun; Ha, Sejin; Widdows, Richard - In: Journal of business research : JBR 64 (2011) 11, pp. 1195-1200
Persistent link: https://www.econbiz.de/10009380537