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The projected sales potential for Internet commerce indicates that businesses must understand those consumer characteristics that will influence consumer adoption of this medium for shopping. An empirical study conducted here ( n = 403) investigates the extent to which open‐processing (more...
Persistent link: https://www.econbiz.de/10014823606
This study chooses the content perception perspective to develop a theoretical model portraying the psychological activities of Web surfers exposed to content Web sites. After collecting 549 empirical observations in a controlled lab environment, tests the theoretical relationships by using the...
Persistent link: https://www.econbiz.de/10014823826
factorial design experiment was conducted on the internet to empirically test the hedonic stimulation web interface model … of this research is the main effect of colour in the design of the experiment. The other potential limitation is related … factorial experiment.  …
Persistent link: https://www.econbiz.de/10014823914
past experience with the web. Web‐search behaviour was a stronger factor than adoption decision in terms of influencing web …
Persistent link: https://www.econbiz.de/10014823925
Purpose – To describe the development of a survey instrument designed to measure consumer perceptions of the broadband adoption within the UK households. Design/methodology/approach – A survey research approach was employed to achieve overall aim and following three objectives of this...
Persistent link: https://www.econbiz.de/10014823965
Purpose – With the emergence of the concepts of lean, agile and leagile paradigms for supply chains, organizations have little idea as to which model suits them based on the their supply chain's ability to counter risks and take on the challenges of the fast changing customer preferences. This...
Persistent link: https://www.econbiz.de/10014823975
Purpose – Online trust is one of the key obstacles to vendors succeeding on the internet medium; a lack of trust is likely to discourage online consumers from participating in e‐commerce. This research aims to investigate how online consumers develop their initial trust and purchase...
Persistent link: https://www.econbiz.de/10014824002
Purpose – This empirical study of consumer/shopper response to radio frequency identification (RFID) product item tagging anticipates what is likely to take place in the retail marketplace. Using the theories of procedural justice/fairness, expected utility, and prior literature on personal...
Persistent link: https://www.econbiz.de/10014824025
Purpose – The commonly used internet service provider's (ISP) business models based on price comparison may prove to be a successful strategy for organisations in the short‐term. However, it may be argued that a sustainable business model for the long‐term requires a detailed understanding...
Persistent link: https://www.econbiz.de/10014824164
Purpose – This study aims to empirically examine the factors that affect the consumer intention to use (IU) mobile commerce (m‐commerce) in Malaysia. The five factors examined in this study are perceived usefulness (PU), perceived ease‐of‐use (PEOU), social influence (SI), perceived cost...
Persistent link: https://www.econbiz.de/10014824165