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Semantic anchoring in sequential evaluations of vices and virtues
Chernev, Alexander - In: Journal of consumer research : JCR ; an … 37 (2010/11) 5, pp. 761-774
Persistent link: https://www.econbiz.de/10008856984
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Unstructured direct elicitation of decision rules
Ding, Min; Hauser, John R.; Dong, Songting; Dzyabura, Daria - In: Journal of marketing research : JMR 48 (2011) 1, pp. 116-127
Persistent link: https://www.econbiz.de/10008858636
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Differential attention to attributes in utility-theoretic choice models
Cameron, Trudy Ann; DeShazo, J. R. - 2010
Persistent link: https://www.econbiz.de/10008732132
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Regulatory focus, regulatory fit, and the search and consideration of choice alternatives
Pham, Michel T.; Chang, Hannah H. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 4, pp. 626-640
Persistent link: https://www.econbiz.de/10008747733
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The influence of implicit attitudes on choice when consumers are confronted with conflicting attribute information
Dempsey, Melanie A.; Mitchell, Andrew A. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 4, pp. 614-625
Persistent link: https://www.econbiz.de/10008747734
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Fragile enhancement of attitudes and intentions following difficult decisions
Litt, Ab; Tormala, Zakary L. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 4, pp. 584-598
Persistent link: https://www.econbiz.de/10008747738
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The private label grocery choice : consumer drivers to purchase
McNeill, Lisa S.; Wyeth, Emma - In: The international review of retail, distribution and … 21 (2011) 1, pp. 95-109
Persistent link: https://www.econbiz.de/10008909091
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Chinese consumer decision-making styles : a comparison between the coastal and inland regions
Zhou, Joyce Xin; Arnold, Mark J.; Pereira, Arun; Yu, Jun - In: Journal of business research : JBR 63 (2010) 1, pp. 45-51
Persistent link: https://www.econbiz.de/10003909533
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Intention superiority perspectives on preference-decision consistency
Van Kerckhove, Anneleen; Geuens, Maggie; Vermeir, Iris - 2011
Persistent link: https://www.econbiz.de/10008810420
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An ecosystem approach to adaptive decision making under complexity : rich depictions, multiple perspectives and savvy stakeholders
Vasishth, Ashwani - In: International journal of operations and quantitative … 16 (2010) 4, pp. 369-388
Persistent link: https://www.econbiz.de/10008823085