Purpose – The purpose of this paper is to outline a conceptual model for the investigation of cultural animosity and its effects on purchasing intentions in the Middle East. Design/methodology/approach – The proposed methodology consists of three well‐known Western (preferably American)...

Purpose – Islamic banking is an emerging financial system in the contemporary world. Currently, it is found mostly in Islamic countries or in countries where OPEC oil revenues have been invested. Most of the research has therefore been oriented towards macro‐environment issues, ignoring the...

Purpose – The purpose of this paper is to study the green marketing consumer in the Kingdom of Bahrain through using the ecologically conscious consumer behavior (ECCB) model and profiling green consumers in the kingdom. Design/methodology/approach – Using questionnaire survey, the influence...

Purpose – The purpose of this paper is to introduce Halal certification as a new marketing paradigm which marketers can use to differentiate their products and services in the current competitive environment. Design/methodology/approach – In total, 151 questionnaires were distributed to the...

Purpose – The purpose of this paper is to examine customers' perception on two modes of home financing namely Bai Bithaman Ajil (BBA), debt‐based financing, and diminishing partnership (DP), an equity‐based financing, focusing on the concepts used, methods of computation and pricing,...

Purpose – The purpose of this paper is to report the findings of a pilot study conducted in Pakistan, about the barriers perceived by users and non‐users of Islamic banking when selecting Islamic banks. Design/methodology/approach – This study was conducted to include two types of banking...

Purpose – Recent reports indicate that UAE Muslim consumers desire halal certification because they are concerned about the halal status of their purchases. However, to date, research on consumer worries has been anecdotal. The purpose of this paper is to quantify consumer concerns to...

Purpose – The purpose of this paper is to generate knowledge to understand individuals migrating from a non‐Western to a Western country and fill the gap of their attitude and behavior. Design/methodology/approach – The data from the European Social Survey measure basic human values with a...