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Aims to examine the relationship between the merchandising strategies employed in the configuration of a power aisle and consumers’ price perceptions of those products within a warehouse grocery store setting. The results suggest that a power aisle comprising a smaller number of...
Persistent link: https://www.econbiz.de/10014803819
Research shows that store image is an important component of a consumer’s store choice and use of a store environment. Most of this research ignores how store image might vary across different consumer segments. Examines the impact of age on final consumers’ perceptions of retail store...
Persistent link: https://www.econbiz.de/10014803821
‐depth insight into the mentality and motivations of the apathetic shopper. Highlights the sheer depth of emotion engendered by the …
Persistent link: https://www.econbiz.de/10014803826
Describes car boot sales as an alternative retail format focusing on consumers’ shopping motives and related shopping behaviour in this type of retail setting. Concludes that car boot sales appeal more to middle and lower social class groups. Further concludes the growth of the car boot sale...
Persistent link: https://www.econbiz.de/10014803836
Refers to the tendency in UK supermarkets for diversification into non‐food areas which has emphasized the need to improve how and where the products are presented to the customers. Service diversifications, such as dry cleaners or opticians, have traditionally been situated as separate...
Persistent link: https://www.econbiz.de/10014803841
Examines empirically the purchasing behaviour of Shanghai buyers of processed food and beverage products. An average of only 3.66 product items are purchased on each shopping occasion. Explains the value or weight of purchases by various geographic, demographic and behavioural factors,...
Persistent link: https://www.econbiz.de/10014803842
Retail trade in Indonesia is on the verge of momentous change. Indonesian retailers have been protected from foreign competitors but these rules may be relaxed. Foreign retailers, quite naturally, are likely to be attracted to any country with a large population base. That in Indonesia...
Persistent link: https://www.econbiz.de/10014803845
Throughout the 1980s and early 1990s the debate surrounding the comparative costs and benefits of town centre and out‐of‐town retail developments for consumers and to the environment has been a heated one. Informed by a largely puritanical view of consumerism, current Government policy tends...
Persistent link: https://www.econbiz.de/10014803855
There has been a proliferation of studies on product perceptions based on the country of origin. Most of these studies were conducted in western or developed countries. Studies in the less developed nations are still scarce, especially research conducted in the former Soviet Union. With the...
Persistent link: https://www.econbiz.de/10014803859
extracts customers from every other channel is assessed and analysed in light of continuing structural change in grocery … the other formats. Discusses major players in the supercentre phenomenon in light of these changing market conditions.  …
Persistent link: https://www.econbiz.de/10014803864