Showing 671 - 680 of 194,302
Purpose - This paper aims to investigate the relationship between general attitude toward advertising and consumers' purchase intention. The relationship between cognitive attitude, intrusiveness attitude, evaluative judgments, affective response and general attitude toward ad was examined....
Persistent link: https://www.econbiz.de/10014226226
Persistent link: https://www.econbiz.de/10014434922
Persistent link: https://www.econbiz.de/10010336990
Persistent link: https://www.econbiz.de/10009741005
Persistent link: https://www.econbiz.de/10009717880
Persistent link: https://www.econbiz.de/10009718638
This paper addresses the role of affect and emotions in shaping the behavior of responders in the ultimatum game. A …; however, in contrast to anger, envy does not trigger rejections and is dissociated from the decision to accept or reject an …
Persistent link: https://www.econbiz.de/10009752872
Persistent link: https://www.econbiz.de/10010428822
We introduce a concept of emotions that emerge when workers compare their own performance with the performances of co …-workers. Assuming heterogeneity among the workers the interplay of emotions and incentives is analyzed within the framework of rank … from emotional workers. In this case, he clearly prefers unfair to fair tournaments. Furthermore, the concept of emotions …
Persistent link: https://www.econbiz.de/10010343963
Persistent link: https://www.econbiz.de/10010513283