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Exploring buying decisions in hypermarkets by means of thinking aloud protocols
Spranz, Astrid - In: Applying qualitative methods to marketing management …, (pp. 76-86). 2004
Persistent link: https://www.econbiz.de/10001921657
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Self-signaling and diagnostic utility in everyday decision making
Bodner, Ronit; Prelec, Dražen - 2003
Persistent link: https://www.econbiz.de/10001887347
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Therapeutic drug prescription behavior : decision process and marketing mix effects
Campo, Katia; De Staebel, Odette; Gijsbrechts, Els; Van … - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001951068
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Involvement in customer decision process and its effect on market performance
Çandır, Koray - In: Advances in management research : TUB-ITÜ Workshop …, (pp. 19-33). 2004
Persistent link: https://www.econbiz.de/10002460720
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A spousal joint decision making exercise : Do couples perceive differences in influence tactics used in decisions involving differing product catagories and levels of product disag...
Ward, Cheryl B. - In: The journal of applied business research 21 (2005) 2, pp. 9-22
Persistent link: https://www.econbiz.de/10003010142
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Testing competing models of loss aversion : an adversarial collaboration
Bateman, Ian; Kahneman, Daniel; Munro, Alistair; … - In: Journal of public economics 89 (2005) 8, pp. 1561-1580
Persistent link: https://www.econbiz.de/10002959782
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Inter-group conflict in the purchasing decision-making process : (a conflict-oriented approach to organisational buying behaviour)
Jayachandran, S.; Anantharaman, R. N. - 2002
Persistent link: https://www.econbiz.de/10002972275
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Die menschliche Entscheidung unter besonderer Berücksichtigung der Verbraucherentscheidung
Schwarz, Heinrich - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10002071252
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Cognitive information processing in credit judgment
Schepanski, Albert August - 1978 - repr.
Persistent link: https://www.econbiz.de/10002775406
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Optimism and economic choice
Puri, Manju; Robinson, David T. - 2005
Persistent link: https://www.econbiz.de/10002857319